Apple: Corporate & Social Responsibility
Write a six to eight (6-8) page paper in which you:
1. Examine Apple’s current position on the company’s ethical and social responsibilities, and
determine whether or not the company has met these responsibilities. Provide two (2) examples
that support your position.
2. Determine the impact that the publication of ethics and social responsibilities violations made by
Apple’s suppliers has had on Apple’s reputation. Support your response with examples of the
impact in question.
3. Suggest two (2) methods that Apple can utilize to ensure that its suppliers adhere to wage
and benefits standards going forward. Justify your response.
4. Determine whether or not you believe that Apple’s customers would be willing to pay more
for its products if Apple had to increase selling prices in order to provide better wages and
benefits for suppliers’ workers. Provide a rationale for your position.
5. Analyze Apple’s current overall marketing strategy. Recommend two (2) actions that Apple
can take in order to improve its competitive advantage in the global marketplace. Support
your response with examples of instances where your recommendations yielded the
desired results.
6. Use at least five (5) quality academic resources in this assignment. Note: Wikipedia does not
qualify as an academic resource.
Your assignment must follow these formatting requirements:
Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all
sides; citations and references must follow APA or school-specific format. Check with your
professor for any additional instructions.
You must match the rubric to get and A+ paper
12 years ago
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