wk3 - DLF

>> Your company

is planning to undergo a major

transformation by moving to a digitized

based operation using artificial

intelligence or AI and automation to

improve service. The transformation

has three parts, people, process,

and technology. You have been hired as the new division manager to oversee the people part of the

transformation based on your digital

leadership experience. For this transformation

to be successful, you must convince the

mid-level managers to champion the

change and convince employees that this

transformation is not like the others that have failed in the past. You are charged

with ensuring mid-level managers

have the tools and resources to

lead effectively during this transformation

initiative. You must provide

your supervisor with a plan which will be used as part of the overall

transformational roadmap. Your plan will also

be shared with employees for

transparency and buy-in.

Digital Leadership Framework

Watch the video (Transcript attached)

Instructions

Complete the following for this week's assignment.

1. Select a company. The preference is to use your current employer to make these assignments as practical as possible. You may use this selected company for upcoming assignments or choose a different one to stretch yourself.

2. Research your selected company. This research will be used to support your memo and action plan documents.

3. Create a 1 to 2-page memo (APA only required for citations in text and the reference pages should be in APA format) that provides your supervisor with your framework for implementing three (3) of the seven (7) “Pillars of Digital Leadership” identified in the Skrabut, S. A. (2014) article that you believe will positively impact digital transformation (i.e., convincing mid-level managers to be change champions and convincing employees that this transformation is not like others that have failed in the past).

4. As you prepare your three (3) recommendations, consult with the AI of your choice (such as Perplexity AI, ChatGPT, Google Gemini, Claude AI) to give your ideas for how to implement them at your business. Remember to cite where you are using AI ideas in your paper.

5. Develop a 1-page action plan using the template below to provide your supervisor with details about how you plan to implement your 3 pillars of the digital leadership framework to prepare mid-level managers and employees for the transformation effort.

6. Download the  Action Plan Template  (Attached)

COMPANY SELECTED IS: SUZANO

The 7 Pillars of Digital Leadership (Skrabut, 2014):

1. Communication

2. Public Relations

3. Branding

4. Engagement/Learning

5. Professional Growth

6. Opportunity

7. Relationships

Criteria:

Memo Content

Each question is answered thoughtfully, with clear examples and details that illustrate an understanding of the chosen organization...Goes beyond what is required in some meaningful way (e.g., ideas contribute a new dimension to what we know about the topic).

Action Plan

The action plan is completed with thoughtfulness and detailed overview of the plan.

Mechanics

Grammar, spelling, and punctuation are generally correct. Errors do not interfere with meaning.

References and Formatting

The paper is properly formatted using the APA style, seventh edition. APA style is correctly used in the form of in-text citations for all research included. References are correctly cited and documented.