Business & Finance - Marketing HOMEWORK 2

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NETFLIX.docx

Cite any source you use within the body of your discussion.

Always use APA format.

1.Who are the major competitors for NETFLIX and what type of products the competitors have on the market?

GradDiscussionRubric.pdf

TCOB Graduate Studies Discussion Rubric

Criteria No Submission

0 points

Novice (Criterion is missing or not

in evidence) 1-13 points

Basic (works towards meeting

expectations; performance needs

improvement) 14-16 points

Proficient (meets expectations;

performance is satisfactory) 17-18 points

Exemplary (exceeds expectations;

performance is outstanding) 19-20 points

Support of Week's Reading

No Student Submission (0 points)

Does not refer to the readings to support postings

(1-13 points)

Alludes to the readings to support postings

(14-16 points)

Refers to examples from the readings to support postings

(17-18 points)

Provides concrete examples from the readings to support postings;

integrates prior readings in postings

(19-20 points)

Observations No Student Submission (0 points)

Does not integrate personal observations or knowledge;

does not present new observations (1-13 points)

Integrates personal observations and

knowledge in a cursory manner; does not

present new observations

(14-16 points)

Integrates personal observations and knowledge in an accurate way; presents

new observations (17-18 points)

Integrates personal observations and knowledge in an accurate and

highly insightful way; presents new observations

(19-20 points)

Response to Classmates

No Student Submission

(0 points)

Responds in a cursory manner to classmates’

postings (1-13 points)

Constructively responds to classmates’ postings

(14-16 points)

Constructively responds to classmates’ postings; offers

insight that encourages other students to think critically

about their own work. (17-18 points)

Constructively responds to classmates’ postings; masterfully connects the material presented in classmates’ postings to their

responses; encourages classmates to think critically about their own

work. (19-20 points)

Organization, Word Choice, and Sentence

Structure

No Student Submission

(0 points)

Posts are disorganized and information is not presented in a logical sequence; word

choice and sentence structure are not suitable

(1-13 points)

Posts are somewhat disorganized, and information is not

presented in a logical sequence; word choice and sentence structure

are not suitable (14-16 points)

Posts are organized, and information is presented in a

logical sequence; word choice and sentence

structure are suitable; there are a few errors; however,

errors do not affect readability.

(17-18 points)

Posts are organized and information is presented in a

logical sequence; word choice and sentence structure are suitable;

no errors in the response. (19-20 points)

References No Student Submission

(0 points)

Includes no sources to support conclusions

(1-13 points)

Includes 1 outside source to support and enrich the discussion;

Includes 2 or more outside sources to support and enrich the discussion;

sources are properly cited in

Includes 2 or more outside sources to support and enrich the discussion; sources are cited using

APA format; style guidelines are

TCOB Graduate Studies Discussion Rubric

sources are not properly cited in APA format

(14-16 points)

APA format and are properly integrated into the discussion

response (17-18 points)

masterfully integrated into the discussion response.

(19-20 points)