Assignment

Your organization has a new catchy ad campaign running. The staff of the organization has been getting a lot of questions from current and potential clients about the new campaign. You have asked to develop a memo to your staff detailing why it is important that they understand the campaign and why advertising is important in developing a brand. Provide suggestions on how they can also help develop the organization's brand.

Note: Be sure to use APA format and a minimum of 5 scholarly sources that are no more than five years old