500 Assign

My First Product - FNM org

PROBLEM inadequate skills set stiff competition from competitors market appeal website traffic generation

EXISTING ALTERNATIVES

SOLUTION hiring employees with with the required skills set introduction of innovative ways to beat competition use of search optimization methods

UNIQUE VALUE PROPOSITION Experience online shopping at the comfort of your home

HIGH-LEVEL CONCEPT

UNFAIR ADVANTAGE unfair advantage in competition is experienced as a result of the high financial power our competitors have. unfair advantage is experienced as a result of unstrategic location of the business firm. Exclusive patnerships rights that the organizations has signed in to are a great hinderance in dealing with competitors

CUSTOMER SEGMENTS mid aged population are the biggest share of early adopters of innovative technology due to their enthusiastic nature advanced aged population lead the way as supporters of innovations through their experience in the technology field early majority is mainly comprised of the youth who basically have the financial power to purchase new technology The late majority comprises of people who wait to see the effect of technology on other people's lives before they can adopt it. laggards are mainly superstitious people about technology. they rarely adopt technology unless it is very necessary

EARLY ADOPTERS These subset of people mainly adopt technology as a need to keep up with

KEY METRICS CHANNELS The channels we employ commercial adverts on television adverts on websites social media interactions are also a channel of communication with customers. Google Adwords also serves the purpose.

Lean C anvas is adapted from The Business Model C anvas (BusinessModelGeneration.com) and is licensed under the C reative C ommons Attribution-Share Alike 3.0 Un-ported License.

the trends in the technological advancements.

COST STRUCTURE REVENUE STREAMS Transaction based revenues -sales of products, patent right sales Recurring revenues- license sales