DQ2

Sheet1

LEVEL 1	New Product in the Market
⇩
LEVEL 2	Product Design	Product Production	Product Costs	Product Marketing	Product Distibution
⇩	⇩	⇩	⇩	⇩
LEVEL 3	Lay out artwork	Production layout	Review plant costs	Sales manual	Select distributors
Approve artwork	Material requisitions	Revise cost of production	Literature to salespeople	Literature to distributors
Storage and shipping costs	Print literature	Train distributors
Analyze selling cost	Approvals*	Select salespeople
Establish billing procedure	Sales promotion	Train salespeople
Establish credit procedure	Review Meetings	Distribute to salespeople
Revise selling cost	Final specifications
Trade advertising
Introduce at trade show
Market testing
Analyze customer reactions
1. Product Design
2. Product Production
3. Product Costs
4. Product Marketing
5. Product Distribution

Start

Product Design

Product Production

Product Costs

Product Marketing

Product Distribution

End