Assignment 1

Welcome to the Week 4 Resource Center!

You do not have to click and view on every item each week, these items are here to help you get a better understanding of the Weekly Material, as well as other resources I think you may find helpful. Think of it like a buffet, if you know and understand the material, pass it on by, but if you do not understand the material, click on it and open it up to see what you can learn from it.

To access

Assignment 1 Preparation: NOTE-for this Assignment You are doing your own Assessment on the Business, DO NOT got to the business website and copy their analysis. You can look at their items for ideas, but you NEED TO DO YOUR OWN ASSESSMENT on the business.  

Click here for additional material to help fill in Sections 3 and 4: USP, Positioning Statement and Motto of the Week 4 Assignment 1.

Click here to view the assignment details, which will contain your template and all necessary information.

Helpful Weblinks:

How to Identify Your Unique Selling Proposition (USP)

7 Steps to Idenifying your USP

Importance of Creating a Competitive Advantage with your USP