Block Memo Format

· Positive emphasis means focusing on the positive rather than the negative aspects of a situation.

1. Avoid negative words and words with negative connotations. 


2. State information positively. Focus on what the reader can do rather than on what you won't or can't let the reader do. 


3. Justify negative information by giving a reason or linking it to a reader benefit.

4. If the negative is truly unimportant, omit it. 


5. Put the negative information in the middle and pre- 
sent it compactly.