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Presentation- This presentation should be a combination of a POWERPOINT WITH THE OUTLINE DATA COMBINED WITH VIDEOS DISCUSSING TECHNOLOGY AND CONSUMER BEHAVIOR.

Your presentation can take any form you choose that is conducive to an online format. This includes narrated slide shows (e.g. Powerpoint, Prezi, Knovio), podcasts or audio recordings, written materials (e.g. brochures, pamphlets, research posters, etc.), YouTube videos, etc.  Your presentation should contain about 10-15 minutes of content. Use the rubric presented below to structure your work. Be sure to touch upon each required component to earn as many points as you can. 

Discussion questions 

In addition to your presentation, you will post a discussion question about your topic for your classmates.  Your question should be open-ended and thought-provoking to ensure a rich discussion. Throughout the week, each student should monitor the comments generated by his/her discussion question and respond to the comments accordingly. 

Outline

I. Definition of technology and consumer behavior

A. How technology has revolutionized the consumer behavior

B. The impact of technology on consumer behavior

II. History of technology and consumer behavior

A. Previously without technology consumers were not aware of some products

B. Technology has improved access to products and services

C. Technology has been integrated in marketing of products and services hence changing consumer mindsets

III. Comparison between technology, consumer behavior and education

A. Before the advent of technology the two relied of traditional methods

B. The future of education and consumer behavior relies on technological development

IV. Relevant polices

A. Numerous polices addressing consumer protection and technology use

B. Pricing polices affect consumer behavior

C. Integration of both technology and consumer protection policies will improve consumer satisfaction

V. Future trends

A. Consumers will be completely reliant on technology

B. Technology is will have greater impacts on the consumer behavior due to technologically oriented products.

References

our final presentation will be graded according to the following criteria: 

Category

Excellent

Good

Fair

Poor

Presentation

(20 points)

Interesting and original presentation that holds audience attention

(20 points)

Interesting presentation that holds audience attention most of the time

 (17 points)

Delivery not terribly interesting, but able to maintain interest of the audience some of the time

(14 points)

Delivery not interesting at all; audience attention often lost or not engaged

 (11 points)

Topic statement & significance

(10 points)

Clearly explains topic

 

Explains why topic is important in modern society

 

 (10 points)

Clearly explains topic and why topic is important to society, but some minor aspects are missing

 (8 points)

Explains topic and why topic is important, but some major aspects are missing

 (6 points)

Topic is unclear

 OR

there are several factual errors

(4 points)

 

Traces history of topic and its impact on society

(10 points)

 

 

Effectively traces history of the topic and its impact on society

 

(10 points)

Traces history of topic with minor omissions

(8 points)

Traces history of topic with major omissions

(6 points)

Poor or no effort at tracing history of topic

(0 points)

 

Incorporation of relevant data and research

(10 points)

 

Incorporates relevant references to at least 5 scholarly sources

(10 points)

Incorporates relevant references to 3-4 scholarly sources

(8 points)

Incorporates relevant references to 1-2 scholarly sources

(6 points)

No references to scholarly sources

(0 points)

Cross-cultural comparison

(5 points)

Clear and well-stated comparison of how topic impacts at least one other culture

(5 points)

Cross-cultural comparison made, but with some details missing

(3 points)

Cross-cultural comparison implied, but major details missing

(1 point)

No cross-cultural comparison made

(0 points)

Policy Issues

(5 points)

Clear and well-stated illustration of how policy impacts chosen topic

(5 points)

Impact of policy on chosen topic mentioned, but with some details missing

(3 points)

Policy impact implied, but major details missing

(1 point)

No mention of policy impact

(0 points)

 

Discussion of future trends and how technology in this area will impact society in future

(10 points)

 

Excellent and thorough discussion of future trends and impact

(10 points)

Good discussion of future trends and impact, though some minor points missing

(8 points)

Fair discussion of future trends and impact, but lacking in clarity and/or major points missing

(6 points)

Unclear or no discussion of future trends and impact

(0-4 points)

 

Citations

(5 points)

 

*reference list must be provided somewhere in the presentation

 

Correct use of in-text citations and reference list

(5 points)

Mostly correct use of in-text citations and reference list

(4 points)

Several errors noted for in-text citations or reference list (2 points)

Many omissions of citations and references

(1 point)

Mechanics

(5 points)

No misspellings or grammatical errors in materials

(5 points)

A few minor misspellings and/or mechanical errors in materials

(4 points)

Several misspellings and/or mechanical errors in materials that do not detract from the presentation

(3 points)

Several misspellings and/or mechanical errors in materials that detract from the presentation

(2 points)

Discussion question

(5 points)

Posts excellent discussion question to classmates

(5 points)

Posts good discussion question to classmates

(4 points)

 

Posts fair discussion question to classmates

(3 points)

Poor or no discussion question posted for classmates

(0 points)

Monitoring peer feedback

(5 points)

Excellent job responding to class comments

(5 points)

Good job responding to class comments

(4 points)

Fair job responding to class comments

(3 points)

No response to class comments

(0 points)

Peer evaluation

(10 points)

Average of peer evaluation scores (via survey  link)

Total

/100

Presentation

-

This presentation should be a combination of a POWERPOINT WITH THE OUTLINE DATA

COMBINED WITH VIDEOS DISCUSSING TECHNOLOGY AND CONSUMER BEHAVIOR.

Your presentation can take any form you choose that is conducive to an online format. This includes narrated

slide shows (e.g. Powerpoint, Prezi, Knovio), podcasts or audio recordings, written materials (e.g. brochures,

pamphlets, research posters, etc.),

YouTube videos, etc.

Your presentation should contain about 10

-

15

minutes of content. Use the rubric presented below to structure your work. Be sure to touch upon each required

component to earn as many points as you can.

Discussion questions

In

addition to your presentation, you will post a discussion question about your topic for your

classmates.

Your question should be open

-

ended and thought

-

provoking to ensure a rich discussion.

Throughout the week, each student should monitor the comments ge

nerated by his/her discussion question and

respond to the comments accordingly.

Outline

I.

Definition of technology and consumer behavior

A.

How technology has revolutionized the consumer behavior

B.

The impact of technology on consumer behavior

II.

His

tory of technology and consumer behavior

A.

Previously without technology consumers were not aware of some products

B.

Technology has improved access to products and services

C.

Technology has been integrated in marketing of products and services hence cha

nging

consumer mindsets

III.

Comparison between technology, consumer behavior and education

A.

Before the advent of technology the two relied of traditional methods

B.

The future of education and consumer behavior relies on technological development

IV.

Re

levant polices

A.

Numerous polices addressing consumer protection and technology use

B.

Pricing polices affect consumer behavior

C.

Integration of both technology and consumer protection policies will improve consumer

satisfaction

V.

Future trends

A.

Cons

umers will be completely reliant on technology

Presentation- This presentation should be a combination of a POWERPOINT WITH THE OUTLINE DATA

COMBINED WITH VIDEOS DISCUSSING TECHNOLOGY AND CONSUMER BEHAVIOR.

Your presentation can take any form you choose that is conducive to an online format. This includes narrated

slide shows (e.g. Powerpoint, Prezi, Knovio), podcasts or audio recordings, written materials (e.g. brochures,

pamphlets, research posters, etc.), YouTube videos, etc. Your presentation should contain about 10-15

minutes of content. Use the rubric presented below to structure your work. Be sure to touch upon each required

component to earn as many points as you can.

Discussion questions

In addition to your presentation, you will post a discussion question about your topic for your

classmates. Your question should be open-ended and thought-provoking to ensure a rich discussion.

Throughout the week, each student should monitor the comments generated by his/her discussion question and

respond to the comments accordingly.

Outline

I. Definition of technology and consumer behavior

A. How technology has revolutionized the consumer behavior

B. The impact of technology on consumer behavior

II. History of technology and consumer behavior

A. Previously without technology consumers were not aware of some products

B. Technology has improved access to products and services

C. Technology has been integrated in marketing of products and services hence changing

consumer mindsets

III. Comparison between technology, consumer behavior and education

A. Before the advent of technology the two relied of traditional methods

B. The future of education and consumer behavior relies on technological development

IV. Relevant polices

A. Numerous polices addressing consumer protection and technology use

B. Pricing polices affect consumer behavior

C. Integration of both technology and consumer protection policies will improve consumer

satisfaction

V. Future trends

A. Consumers will be completely reliant on technology