week 6 Assignment – Cash Flow Analysis and Exit Strategy
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sbe440.docx
SBE440 Business Plan Writing for Small Businesses and Entrepreneurs
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Week, TCOs, and Topics |
Readings and Class Preparation |
Activities and Assignments |
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Week 1 TCOs 1 and 2 Why Plan? How to Screen Business Ideas |
Chapter 1 – Why Plan? Chapter 2 – Developing and Screening Business Ideas |
Assignment – Screening Analysis Course Project (See Assignments) Graded Discussion Questions |
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Week 2 TCOs 2 and 3 Industry Analysis, Competition, and Feasibility of the Business Idea |
Chapter 3 – Feasibility Analysis Chapter 4 – Introductory Material: Executive Summary and Description of the Business Chapter 5 – Industry Analysis |
Assignments – Full Feasibility Analysis and Script for a 60-second Elevator Pitch Course Project (See Assignments) Graded Discussion Questions |
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Week 3 TCO 4 Market Analysis, Market Segmentation, and the Marketing Plan |
Chapter 6 – Market Analysis Chapter 7 – Marketing Plan |
Assignment – Marketing and Sales Plan Course Project (See Assignments) Graded Discussion Questions |
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Week 4 TCO 5 Legal Status of Business, Management Team, and Organizational Structure |
Chapter 8 – Management Team and Company Structure |
Course Project – Draft of Plan to Date including Management Structure Graded Discussion Questions |
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Week 5 TCO 6 Operations Plan, and Product and Service Development Plan |
Chapter 9 – Operations Plan and Product (or Service) Design and Development Plan |
Assignment – Business Operations Plan Course Project (See Assignments) Graded Discussion Questions |
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Week 6 TCOs 7 and 8 Financial and Accounting Statements and Projections |
Chapter 10 – Financial and Accounting Statements and Projections |
Assignment – Cash Flow Analysis and Exit Strategy Course Project (See Assignments) Graded Discussion Questions |
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Week 7 All TCOs Putting it All Together |
Chapter 11 – Presenting the Plan With Confidence |
Course Project – Completed Business Plan Graded Discussion Questions |
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Week 8 All TCOs Final Assignment |
Course Project - 15-Minute PowerPoint Presentation with Script |
