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Honda Motor Co.

Hello, My name is Anish Makan and I am doing my integrative case analysis on Honda Motor Co.

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Table of Contents

Introduction

Human Relations Theory

Communications Issues

Intercultural Relationships

Ethical Issues

End Results

The table of context is as follows starting with an introduction with video, moving through the human relations theory, communication issues, intercultural relationship, ethical issues, and concluding remarks

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Introduction

The Honda Experience

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Company Overview

Founded in 1948 by Soichiro Honda and Takeo Fujisawa

Japanese public multinational corporation renowned for it’s manufacturing of automobiles, motorcycles, and power equipment.

Today, is one of the world’s largest innovative engineering companies taking concepts and making them a reality

Honda Motor Co. was founded in 1948 by Soichiro Honda (the mastermind behind engineering) and Takeo Fujisawa (the mastermind behind the business)

Honda was influenced by engineering at an early age while observing his dad repair bicycles

Today Honda is one of the worlds largest innovative engineering and manufacturing companies taking dreams and making them reality

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Organizational Chart

Hybrid horizontal and vertical structure

Horizontal structure among board members who manage the different divisions

Then goes vertical to the different departments of the division

Further down goes horizontal among the department heads

Finally goes vertical down to the intern

Here is the organizational structure which is what I feel is a hybridized horizontal-vertical structure

A horizontal structure because its board members manage different divisions

Then goes vertically to different departments

Going back to horizontal to the various department heads

Lasty going vertical down the the interns

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Human Relations Theory

Maslow’s Hierarchy of Needs

motivate employees so that they may achieve self-actualization

McGregor’s Y Theory

work can be as natural as play

Fayol’s Theory

Here we have the human relations theory. The first theory that applies is maslows hierarchy of needs which states that motivation of employee is the key to success to allow employees to achieve self-actualization.Honda motivates his employees by allowing them to take their own initiative to develop new technologies. He tried to create a better environment by attracting specialist and motivating them to do their work as best as possible. Stepped away from the traditional japanese caste system and promoted based on performance rather than experience or seniority.Encouraged employees to learn without fear of failure, which would build the road to success. The next theory is mcgregors y theory that states work can be as natural as play. Honda promotes ambition and youthfulness believe that these are positive driving force that would allow employees to enjoy work. Allows employees to be creative and take risk in their concepts or dreams

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Communication Issues

Time

Teamwork

Communication

Next we have the Communication issues

The first concept is time in which honda believes is a limited resource. To keep time there needs to be simplicity (focusing on the critical issue by knowing what must be done), concentration (focus resources and thinking to reach goals), and speed (rapid implementation). By keeping with time you can better manage your time schedule as well as the schedule of others

TEAMWORK. The HR Management at Honda believes that workers are more happier is they are working with one another rather than for one another. This allows employees to express themselves more freely allowing better collaboration. This will allow fresh ideas to keep Honda at an innovative edge

COMMUNICATION. Honda advocates communication with its various stakeholders. In doing so, it would cultivate fluid communications internally and externally benefitting both ends of the organizations.

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Intercultural Relationships

Context Culture

hybridized high- and low-context culture

Barriers

perceptual disparity

language dissimilarity

nonverbal dissimilarity

Overcoming Barriers

following prescriptions

learn the others culture

egalitarian frame

“Success represents the 1% of your work which results from the 99% that is called failure”

- Soichiro Honda

The next topic is intercultural relationships. The Context culture at Honda seems hybridized of high and low context culture. Japanese is known to be high context, where as the US is low context based. However, Soichiro wanted to break this traditional norm. He did this by instilling the American culture of individualism through allowing employees to take their own initiative towards innovation but must accept the responsibility for the outcome. On the other hand, he brought the collective group culture to America opposing the individual rewards.

Barriers may be perceptual disparity, language barriers, and nonverbal dissimilarity, Honda breaks these barriers by instilling the Honda Philosophy in its employees, by having employees learn from each, how they work, how they live, how they communicate, how they behave and by assuming egalitarian frame to be open to cultural difference.

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Ethical Issues

Ethical Yardsticks

Categorical Imperative

Utilitarianism

Veil of Ignorance

Honda Philosophy

Fundamental Beliefs

Respect for the Individual

The Three Joys

Management Policies

The next frame discusses the ethical frame at Honda. Honda promotes these three ethical Yardsticks. Categorical imperative, utilitarianism, and veil of ignorance. All of these concepts are summarized into the Honda Philosophy with fundamental beliefs encompassing the respect for the individual and the three joys. The management policy supplement the philosophy by providing guidelines for day to day conduct

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End Result

World’s largest manufacturer of internal combustion engines, producing more than 14 million engines each year.

One of the world’s largest motorcycle manufacturers

Among the top automotive manufacturer’s and leads as the largest manufacturer producing in the United States by an international organization

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References

Asian Honda

https://career.asianhonda.com/culture.aspx

Brainy Quote

http://www.brainyquote.com/quotes/quotes/s/soichiroho350000.html

Guffy, Mary Ellen and Loewy, Dana (2010). Essentials of Business Communication 9e, Mason, Ohio

Honda

http://world.honda.com/profile/philosophy/index.html

Organizational chart

http://www.theofficialboard.com/org-chart/honda-motor

Psychology Today

https://www.psychologytoday.com/basics/motivation

Simply Psychology

http://www.simplypsychology.org/maslow.html

Soichiro Biography

http://jcc-good-leadership.tripod.com/id4.html

Zaremba, Alan Jay (2010). Organizational Communication 3e, Mason, Ohio, Thomson South-Western