excell ss & apple case questions Rey Writer
APPLE CASE - FINANCIAL ANALYSIS TEMPLATES
If you have questions about the template provided for calculating Apple financials. You will be better off creating your own spreadsheet; the template is generic, meant as an example and doesn’t fit the Apple case well. The embedded formulas will not work in some cases since they don't match Apple case data. What we are looking for mainly is your ability to calculate a few important financial metrics, look at trends, compare those with competitors' metrics and interpret what those mean. Here are main metrics for you to focus on: Gross Margin (Sales - same as "Revenue") minus Cost of Goods Sold Return on Assets Return on Equity Inventory Turnover (COGS divided by average inventory) Fixed Asset Turnover Cash Cash Turnover Receivable days (Average accounts receivable divided by Sales X 365) Debt : Equity Debt : Assets Price : Earnings If you have not discovered it yet, investopdia.com is an excellent source of information on financial metrics, how to calculate them and what they mean.