Mapping the Product Life Cycle (PLC) Presentation
llmagcctuth
team_zoltan_wk3.pptxTeam Zoltan
Mkt/421
Jeff Cole
Alex pena
ARISTIDES SOMARRIBA
Instructor
CHRISTINE GOEDHART-HUMPHREY
Zoltan solar inc.
What is Zoltan solar
A cutting edge technology company.
Specializes in unconventional solar applications.
Providing solutions for everyday life.
Changing the way people think about solar energy.
Zoltan Solar mission and values
Providing quality customer service.
Product quality that is second to none.
A promise to customers to never grow stale in technology.
Respond rapidly to customer feedback and demands.
Solar industry
Solar energy conversion has been stagnant for over 50 years.
There are extremely limited options on use and practicality.
There are hundreds of companies that offer the same traditional product.
Zoltan Solar INC. is going to shatter this mold and revolutionize the industry.
The new hotness
Zoltan Solar INC has designed and developed a radical new design in solar film.
This new film has been designed with bio technology from plants.
This new solar film has unlimited potential.
Zultan Solar INC. has launching with 2 products with follow on plans to roll out countless others.
Products
Our first product line is going to be solar film screen protectors for smart phones.
These solar films will charge a users phone.
The solar film will charge a smart phone even while it is in use.
The solar film will utilize direct and indirect light to perform energy conversion.
Products cont.
Our second product is a solar film that can be applied to any vehicle as a clear coat wrap.
The solar clear coat wrap will not only keep a battery charged, but can operate environmental controls in the vehicle.
This can keep a car exceptionally cooler on a scorching hot day.
The solar film can also work to keep a vehicle warm for the winter months.
Future concepts
High-rise buildings
Road signs.
Laptop solar film screen protectors.
Clock faces.
Smart watch solar film screen protectors.
Target consumers
Targeting all smart phone, and tech consumers.
Non gender specific.
Non race specific.
No ages defined.
Targeting consumers who’s vehicles that cost 40+ thousand dollars.
Packaging and labeling
Packaging will consist of bright colors.
Emphasis on environmental friendliness.
All packaging will be bio degradable.
Possibly have a light emitting diode that the solar film is powering while packaged.
The other guys
Dividend Solar, 25 year warranty
Solar Energy USA 20-25 year warranty
Hannah Solar 25 year warranty
Zoltan Solar INC Warranty
We will provide a 30 year warranty.
This is often the same time frame that most consumers finance their homes for.
Vehicle warranty will cover as long as the purchaser owns the vehicle.
Swott analysis
Strengths: Quality product, vision, leadership, best warranty in business, highly rated customer service.
Weaknesses: Emerging technology, initial high costs.
Opportunities: Riding the green energy wave, pioneering new applications for solar energy.
Threats: Other solar companies that have a bigger financial portfolio.
Trends: Clean or green energy is the “in thing”,
Got any questions
References
Top Solar Companies. (2017). Retrieved from https://bestcompany.com/solar/?sp=bing&caid=BG-BSC18-AG01-AT01-ST08-AC15&kw=solar%20%2Bcompany&utm_source=bing&utm_campaign=BG-BSC18-AG01-AT01-ST08-AC15&utm_medium=cpc&utm_term=solar%20%2Bcompany&utm_content=Companies
