Strategic Plan Part 3: Balanced Scorecard and Communication Plan w4

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BUS 475

Balanced Scorecard and Analysis

Name:

Here is the Balanced Scorecard – include 2 objectives per quadrant, an introduction and conclusion, and a summary of the reasoning behind the scorecard. See syllabus.

Name:

Financial

What is our appearance to Stakeholders?

Objectives:

1)

2)

Measurements:

1)

2)

Targets:

1)

2)

Initiatives:

1)

2)

Customer

How should we appear to our customers?

Objectives:

1)

2)

Measurements:

1)

2)

Targets:

1)

2)

Initiatives:

1)

2)

image1

Vision and Strategy

Internal Business process In what must we excel to satisfy shareholders and customers

Objectives:

1)

2)

Measurements:

1)

2)

Targets:

1)

2)

Initiatives:

1)

2)

Learning and Growth

To achieve vision and mission how will we sustain and improve?

Objectives:

1)

2)

Measurements:

1)

2)

Targets:

1)

2)

Initiatives:

1)

2)

Exhibit 6-1—Strategic Management: Formulation, Implementation, and Control, 9th edition (Pearce & Robinson, 2004)