Unit VIII 4/18
Chapter
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15 Leadership and Management
Behavior in Multinational
Companies
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Learning Objectives (1 of 3)
• Know the characteristics of global business leadership.
• Describe traditional North American models of
leadership, including trait theory, behavioral
approaches, and contingency theory.
• Explain the Japanese performance-maintenance
model.
• Apply the cultural-contingency model of leadership
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Learning Objectives (2 of 3)
• Develop sensitivity to national cultural differences in
preferred leadership traits and effective leadership
behaviors.
• Discuss how national culture affects the choice of
leader influence tactics.
• Discuss how national culture influences subordinates’
expectations regarding appropriate behaviors and the
traits of leaders.
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Learning Objectives (3 of 3)
• Explain the role of transformational leadership in
multinational settings.
• Understand how national culture affects a leader’s
attributions regarding subordinates’ behaviors.
• Diagnose cultural situations and suggest appropriate
leadership styles to fit them.
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Leadership
• The GLOBE’s universal definition of Leadership:
• “the ability of an individual to influence, motivate, and
enable others to contribute toward the effectiveness
and success of the organizations of which they are
members.”
• Effective multinational leadership is more challenging
than being a good domestic leader.
• Widely different leadership styles may be equally
effective in reaching goals in various cultures.
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Global Leadership: The New Breed
• The Global Leader must have the skills and abilities to
interact with and manage people from diverse cultural
backgrounds in their multinational organization.
• Characteristics of a global leader:
• Cosmopolitan
• Skilled at intercultural communication
• Culturally sensitive
• Capable of rapid acculturation
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Global Leadership: Characteristics
• Characteristics of a global leader: (cont’d)
• A facilitator of subordinates’ intercultural
performance
• A user of cultural synergy
• A promoter and user of the growing world culture
• Emotionally intelligent
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Three Classic Models: A Vocabulary of Leadership
• The three basic models of leadership entail:
• Leadership traits
• Leadership behavior
• Contingency leadership
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Leadership Traits (1 of 2)
• Are leaders born or made?
• The Great-Person Theory is the idea that leaders are
born with unique characteristics that make them quite
different from ordinary people.
• Contemporary views of leadership traits do not assume
that leaders are born.
• Although leaders are different, aspiring leaders can
achieve this difference by training and experience.
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Leadership Traits (2 of 2)
• In the U.S., successful leaders exhibit:
• High intelligence & self-confidence
• Great initiative
• Assertiveness & persistence
• A great desire for responsibility and the opportunity
to influence others
• A high awareness of the needs of others
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U.S. Perspectives: Leadership Behaviors (1 of 2)
• Although leaders have different traits than
subordinates, traits alone do not make a leader.
• The behaviors leaders use to manage employees may
be more important.
• Classic U.S. studies of leadership reveal two types:
• A task-centered leader gives specific directions to
subordinates so that they can complete tasks.
• A person-centered leader focuses on meeting the
social and emotional needs of employees.
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U.S. Perspectives: Leadership Behaviors (2 of 2)
• The distinction between task-centered and person-
centered also applies to how leaders make decisions:
• Leaders who adopt an autocratic leadership style
make all major decisions themselves.
• Those who employ a democratic leadership style
delegate the decision-making to subordinates.
• The consultative and participative leadership styles
falls midway between the autocratic and democratic
styles.
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Exhibit 15.1: Likert’s Four Styles of Management
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Japanese Perspectives: Performance Maintenance Theory (1 of 2)
• The Performance-Maintenance (PM) Theory of
leadership represents a Japanese perspective,
balancing task- and person-centered leader
behaviors
• Has two dimensions
• Performance (similar to task-centered)
• Maintenance (similar to person-centered)
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Japanese Perspectives: Performance Maintenance Theory (1 of 2)
• There are two components of performance function:
• Planning component: the leader works for or with
subordinates to develop work procedures
• Pressure component: the leader then pressures
employees to put forth more effort and to do good
work
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Contingency Theories
• The Contingency Theories assume that the appropriate
style and leader depends on the situation.
• Successful leaders choose leadership style based on
situations.
• There are two North American contingency theories of
leadership:
• Fiedler’s theory of leadership
• Path-goal theory
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Fiedler’s Theory of Leadership (1 of 2)
• Fiedler’s Theory of Leadership holds that managers
tend to be either task- or person-centered leaders.
• Success depends on three contingencies or
characteristics of work situation:
• The relationship between leader and subordinates
• The degree to which subordinates’ tasks are clearly
defined
• The officially granted power of the leader
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Fiedler’s Theory of Leadership (2 of 2)
• Effective leadership occurs when the leadership style matchs the situation.
• Fiedler’s Theory suggests that task-centered leadership works best in situations that are either favorable or unfavorable for a leader.
• Person-centered leadership works best in situations that are not clearly favorable or unfaborable.
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Exhibit 15.2: Predictions of Leader Effectiveness under Different Conditions
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Path-Goal Theory
• Using Path-Goal Theory, a leader might adopt one of
four leadership styles, depending on the situation.
These four styles are:
• Directive (give subordinates specific goals)
• Supportive (show concern for their needs)
• Participative (consult with them and encourage)
• Achievement-oriented (set goals and reward goal
accomplishments)
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Exhibit 15.3: A Simplified Model of Path-Goal Theory
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Path-Goal Theory: Key Suggestions
• When subordinates have high achievement needs,
adopt the achievement-oriented style.
• For subordinates with high social needs, adopt the
supportive leadership style.
• When the job is unstructured, adopt a directive style or
an achievement-oriented style.
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Traits, Behaviors & Contingencies
• Leaders have a variety of behaviors they can use to
get the job done.
• Most experts now believe that no one leadership trait
or behavior works best in all situations.
• A successful leader must diagnose the situation, pick
the behaviors and develop the leadership traits that fit
best.
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National Context Contingency Model of Leadership (1 of 2)
• Successful leadership in multinational companies
requires that managers adjust their leadership styles to
fit different situations.
• Learn what local managers do to lead successfully
in their own countries.
• Use that knowledge to modify your leadership style
appropriately.
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National Context Contingency Model of Leadership (2 of 2)
• In a multinational setting, these components are all
affected by the national context:
• Leader behaviors & traits
• Subordinates characteristics
• Work setting
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Exhibit 15.4: National-Context Contingency Model of Leadership
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Leadership Traits and Behaviors in the National Context
• People prefer certain traits and behaviors in their
leaders depending on their cultural backgrounds,
though some behaviors & traits are cultural universals.
• GLOBE (Global Leadership and Organizational
Behavior Effectiveness) conducted cross-national
research of 60 nations on differences in leadership.
• Their study contains insights that can help a manager
develop leadership styles to navigate successfully
through a maze of cultural settings.
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Exhibit 15.5 Culture-Free Positively and Negatively Regarded Leadership Traits & Behaviors
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Exhibit 15.6: GLOBE’s Study Clusters and Countries Included in Each Cluster
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Exhibit 15.7: Culturally Contingent Beliefs Regarding Effective Leadership Styles
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Exhibit 15.7: (cont’d) Culturally Contingent Beliefs Regarding Effective Leadership Styles
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GLOBE Findings
• Leadership styles vary by country.
• Team-oriented leaders preferred in Latin European,
East European and Southern Asian societies.
• Participative leaders are preferred by Anglo, Nordic
European, and Germanic European cultures.
• Humane leaders preferred in Southern Asian cultures.
• All agreed that autonomous leaders and self-protective
leaders universally impeded leadership.
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National Context and Preferred Leader Influence Tactics
• Influence Tactics are tactical behaviors leaders use to influence subordinates.
• U.S managers favor seven influence tactics
• Assertiveness
• Friendliness
• Reasoning
• Bargaining
• Sanctioning
• Appeals to a higher authority
• Coalitions
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Exhibit 15.8: Preferred Leader Influence Tactics in Four Countries
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National Context and Subordinates’ Expectations (1 of 2)
• The national context affects Subordinates’
Expectations: what leaders “should” do and what they
may or may not do.
• Power distance has profound effects on expectations:
• In high power-distance countries, autocratic
leadership is expected.
• In low power-distance countries, the leader should
forego status symbols, & involve subordinates in
decision-making.
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Exhibit 15.9: Subordinates’ Expectations under Three Levels of Power Distance
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National Context and Subordinates’ Expectations (2 of 2)
• Other cultural values affect subordinates’ expectations:
• Strong masculinity norms lead to the acceptance of
more authoritarian leadership
• Strong uncertainty-avoidance norms lead
subordinates to expect the leader to provide more
detail in directions
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Contemporary Leadership Perspectives: Multinational Implications
• There are two contemporary approaches to leadership:
• Transformational Leadership
• Attribution Approach
• The GLOBE study found that Transformational
Leadership was considered superior in almost all
societies.
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Transformational Leaders (1 of 2)
• The Transformational Leader:
• Articulates a vision
• Breaks from the status quo
• Provides goals and a plan
• Gives meaning or a purpose to goals
• Takes risks
• Is motivated to lead
• Builds a power base
• Demonstrates high ethical and moral standards
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Transformational Leaders (2 of 2)
• Transformational leaders succeed because
subordinates respond to them with high levels of
performance, personal devotion, reverence,
excitement about leader’s ideas, and willingness to
sacrifice for the good of the company
• Transformational Leaders go beyond Transactional
Leadership which uses punishment and rewards.
• The same leadership traits may not lead to
transformational leadership in all countries.
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Attributions and Leadership (1 of 2)
• The attributional approach to leadership emphasizes
the leader’s attributions regarding the causes of
subordinates’ behaviors.
• In determining how to respond to a subordinate’s
behavior, the leader makes two key distinctions:
• External attribution: factors outside the person and
beyond the person’s control (illness); or
• Internal attribution: characteristics of the person
(e.g., personality, motivation, low ability, etc.)
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Attributions and Leadership (2 of 2)
• Once leader makes an attribution, the leader responds
to the subordinate based on that assumption.
• Internal attribution : behavior corrected or rewarded
• External attribution: modify the work environment
• Fundamental attribution error: an assumption by a
manager that people behave in certain ways because
of internal motivations, rather than outside factors
• Successful leaders make the correct attributions.
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Getting the Results: Should You Do What Works at Home?
• The contingency view of leadership suggests that
managers cannot assume that successful home
leadership styles or traits will result in equally
successful leadership in a foreign country.
• Managers need to modify and adapt leadership styles
to be congruent with the cultural setting.
• Without adequate cross-cultural training, expatriates
may continue to apply their previously successful home
style leadership in international settings.
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Exhibit 15.10: Leadership Behavior and Job Performance of U.S. Managers in U.S. & Hong Kong
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The Cultural Context and Suggested Leadership Styles
• Because of the extreme variability among cultures and
nations, there are few prescriptive theories of
multicultural leadership.
• But there may be some general recommendations
based on research re power distance & uncertainty:
• In high power distance cultures, behave more
autocratically.
• In high uncertainty cultures, remove ambiguity from
the work setting.
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Exhibit 15.11: National Culture and Recommended Leadership Styles
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Summary
• All multinational managers should strive to become
global leaders.
• Chapter 15 provides important information on the
nature of leadership and understanding of leadership
in the international setting.
• The Chapter also reviews classic leadership theories
and applies them to the international settings.
• Effective leadership is essential for the success of the
multinational company.