make a report
lewis666
1222.docxFor this assignment, please use your Demo Account to produce a report for Maggie, marketer of the e-commerce Website. She wants to know the following:
1. What was the hour of the day that the Store typically produced more revenue than the site average from AdWords campaigns? And same question but for the day of the week in last month?
2. Please select the AdWords campaign that generated the highest sales in the month and then identify the top 10 keywords that were attracting highest sessions but producing revenues lower than the site average.
3. What are the top 3 states in the US where there was a large audience (use sessions) but lower than average performance (use bounce rate) for paid traffic in last month?
In addition, Maggie wants you as analytics intern to provide her with two of your most intriguing findings that may help her better market the store. Please add these elective findings to your answers to the three required questions in the report.
Submission
The report should be between 600 and 1200 words, in addition to charts in support of your description, analysis and suggestion. The charts may be screenshots but must be clear and easy to see in detail. You may make your own charts using the information from Google Analytics. All charts must be numbered, titled and referred to in the report.
