1000 WORDS MEMO ABOUT RANA PLAZA

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My Group Case Study Assignment: My Group Members: Task for all students: • Students will work in small groups to analyze one of the case studies in the back section of

the textbook. The list of groups is on Blackboard in Tools | Groups. • Each group will work on the case study that is assigned to their group. • Each group will report their findings as a memo and as an in-class presentation. Details are

below. Due dates: • In class work time - April 3, 2017 • Peer Review of Presentation – bring copies: April 10, 2017 • ALL Group Case Study Presentations Class # 13 April 17 • Submit final Memo paper via Blackboard: April 24 at 7:00 pm 1. In-class presentation: (150 pts) • Present your findings to the class using PowerPoint, Prezi or a similar presentation format. • Include an overview of the case, its key events, the various stakeholders, the conflict

between various stakeholders, and your recommendations. • The presentation should last 15 minutes, followed by a 5 minute question and answer (Q&A)

session where your classmates will question your analysis of the case. • Each presentation should have no more than 30 words per slide, and no more than 10

slides • Each group member should contribute equally to the presentation. 2. Memo: (100 pts) • Write a two-page memo (800-1,000 words) outlining the details of the case and analyzing

the case. Provide recommendations for the stakeholders involved. • Before you submit your memo for grading you will have the opportunity to get feedback from

fellow students during an in-class peer review session. In that session you will provide a draft of your memo to other students in the class who are not part of your group and they will provide you with constructive written comments.

• The professor will also provide input on your draft memo but will not provide a grade on the draft version. The memo grade will only be on the final version that is submitted via Blackboard.

Business and Society BUS 100 Mr. Brody

100 POINTS for Memo 150 POINTS for Class Presentation

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Outline of Case Study Memo – See Blackboard Introduction (250 words) 1. Overview of the main issues in the case:

• Summary of the event/crisis/dilemma/problem. • Introduce challenges for various stakeholder groups. • Introduce challenges for the company.

Details of the Company (150 words) 1. Overview of the company. 2. Value the company creates for stakeholders. Your assessment and analysis of this situation (400 words) 1. Introduce theories and concepts we have discussed in class (or that we will discuss in future

chapters) that relate to your case. 2. Discuss how these theories and concepts are applied in your case. 3. Assess the costs and benefits of the company’s actions (before and after the event). Recommendations and Conclusion (200 words) 1. Discuss how the company could have averted the issue/crisis. 2. Give recommendations for future behavior by the managers of the company.

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Scoring Rubric for In Class Presentation Criteria Level 4 Level 3 Level 2 Level 1 Point

s Knowledge / Understand ing 20%

-knowledge of issue is exceptionally accurate and is explained clearly and effectively during presentation

- issue is accurately explained in presentation

- issue is explained with some accuracy but need more details

-issue needs to use more accurate information during presentation

20 15 10 5

Thinking /Inquiry 20%

-exceptional critical comments and analysis of issue and its impact, detailed evidence from class material

-proficient critical comments and analysis of issue and its impact, some evidence from class material

-some critical comments given to issue and its effects - more details, insight and critical thought needed

-lack of critical or analytical thought in comments and little to no insight used

20 15 10 5

Communica tion 30%

-exceptional delivery and timing of information -definitions/ examples of key terms and concepts provided to students

-proficient delivery and timing of information -some definitions/ examples of key terms and concepts provided to students

-delivery and timing of information needs to be more smooth (too much reading) -minimal definitions/example s of key terms and concepts provided to students

-poor delivery and timing of information - no definitions/exa mples of key terms and concepts provided to students

30 22 14 6

Application 10%

-presenters are able to respond to student questions appropriately - presenters make critical conclusions and connections in feedback and answering questions

-presenters are able to respond to student questions appropriately for the most part - presenters make clear conclusions and connections in feedback and answering questions

-presenters are able to respond to student questions appropriately sometimes - presenters need to make clearer conclusions and connections

-presenters are not able to respond to student questions appropriately - weak conclusions and connections

10 8 6 4

Display 20%

- visuals are organized, logical and includes images, clear and large font and follows assignment guidelines in all cases

- visuals are organized, logical and includes images, clear and large font and follows assignment guidelines in most cases

- visuals are not organized, logical and does not include images, clear and large font and follows assignment guidelines in some cases

- visuals are poorly organized, not logical and does not include images, clear and large font or follow assignment guidelines

20 15 10 5

Comments / Mark

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MEMO FORMAT (Include unless directions state otherwise) Student Names Class Name

Professor Name Date Date: January 30, 2014 (Always align the content of the heading) To: Mr. Brown, CEO of Starbucks (Always include a title for recipient) From: Alan Brody, Professor (Always include a title for sender) Subject: Clear Title (Make subject concise yet descriptive) Space Not sure how to get started on your memo writing assignment? Do not worry. Following the specifics addressed in this example. Your opening paragraph should set the tone and give a clear idea about what the memo is addressing while also building interest. Space Developing a Solid Body (Make headings bold) Space While the opening provides an overview of the general issue being addressed, the body of your memo should contain the details and development of relevant key issues. The body of your memo may contain one to several paragraphs depending on the purpose of the memo. Remember to develop a separate paragraph for new issues and include smooth transitions. The body is also the most logical place for research. Space Formatting for Clarity Space Formatting is another important part of developing clear memos. When writing memos for this class, you are expected to use headings for clarity. Headings will help you organize the information in a logical manner and aid the reader in skimming and later retrieving information. The proper use of spaces between paragraphs and between sections will direct attention to new information and provide visual appeal. Space Additional Rules for Memos Space The following are some other rules you will want to keep in mind as you write your memos:

• Do not include an opening or closing salutation. • Avoid using a final heading labeled “Closing” or “Conclusion.” These state the obvious. • Do not indent paragraphs.

Space Recommendations for a Strong Closing Space Now that you have delivered the necessary support information in the body of your memo, make sure you have a conclusion. Restate the key points and try to end positively. Include an appropriate action statement or next step in the process. Space Following this sample format and outline will make your memo writing more effective. Email me at [email protected] if you have any questions.