finalcial sheet
maomaoice
the_plan.pptxThe industry
The industry in which we are operating is the parcel delivery and courier services industry
Globally the industry is growing and expanding as there need to deliver packages worldwide is growing with inventions that are allowing global shopping on e-commerce platforms.
U-Deliver
U-Deliver is a service and a platform that allows people to leverage the power of communities in a network
We take advantage of double coincidence of wants between people want to make an extra income by delivering parcels on line of transit
Unlike other business models that insist on profit and efficiency, the business model of U-Deliver takes advantage of communities and promises convenience and trust, this is a highly differentiated model of business with a firsts movers advantage and being unique that many other competitors would not be willing to try
Courier services market
The need for courier and parcel delivery services is on the rise today globally as e-commerce and online shopping continues to be more mainstream
There is need to deliver parcels globally today in all countries with a special demand and growth rates rise in China and the USA
Most major companies that sell go0ods online includes some sort of solution for shipping as a part of back store processing and this is a logistic headache
U-Deliver can take advantage of this loophole and emerging market and leverage it as a market
Customer base
The parcel delivery industry can derive business across all demographics as anyone at any age can send and receive a parcel
Young people between the ages of 24 to 40 however do form the majority of persons who seem to have a very active online shopping activity which generates a majority of the packages being delivered and form the largest share of customers
Target market strategy
The idea of community and trust has to permeate above all things, people have to perceive and have a feeling of ownership and belonging is important
The offer price is smaller and includes a paltry $20 for every customer
Advaretising on Facebook and Google is necessary to get the right customers
Market and sales approach
We intend to offer highly tailored services to mega e-commerce giants like e-Bay and amazon
Sales promotions like coupons and discount will be necessary to secure repeated buying from first time customers
Online advertising via popular online communities like Snapchat and Facebook
Target market description
My target market is online shoppers between the ages of 24 to 40 years.
This group is known for a high frequency online shopping and need packages delivered around three to four packages every week and form around 70 percent of all populations in urban centers
We intend to get around 80 percent of our annual revenue projection raised by this group
Market strategy
U-Deliver, your community wide and trusted courier and parcel services service provider
Affordable and convenient, basic services starting at $20 within your city. Just match your package with our thousands of delivery volunteers on your transit network.
Find more by visiting our websiter and downloading our app free from the Playstore and Appstore
Competitive value curve
Competitive analysis
U-Deliver is providing a community wide delivery that creates trust and convenience and speed
DHL is a global competitor that promises global reach
UPS on the other hand promises reliability
Fed-Ex guarantees quality to its customers
U-Deliver will be able to win trust of clustered communities and will be more convenient and we expect that it will in time become the trusted and chosen partner on courier and delivery setvices
Marketing schedule
| MEDIA | ANNUAL COST |
| Based on per click and view | |
| Adsense revenues and per click |
location
There will be a physical location address to house operational and management staff that will be the registered company address
The business model will be distributed and customers will be distributed al over the cities but the U-Deliver app will help connect volunteers with clients
Legal structure comparison
The company will be based and formed as a Limited liability company, this means that state filling is required and members will raise capital in an IPO
An articles of association and incorporation will spell out rules and policies in which the company will be operated and the how the management will be chosen
The legal structure
| owner | shares | Percentage of ownership |
| founder | 150,000 | 15% |
| Co-founder | 140,000 | 14% |
| Public shareholders | 710,000 | 71% |
Risk management
Indemnity insurance to get legal liability protection
Property insurance
Life insurance products for health and lost income protection
Core scores
The number of volunteers to act as transit operators is important as a core measure
The number of packages to be delivered daily
The amount of cash to be raised in the first IPO will indicate the level of confidence and the likelihood of success for the business in line with its long term expansion plan
Required startup funds
| Item | amount |
| Premises hiring | $2,000,000 |
| Regulations and compliance / lawyers fee | $1,000,000 |
| insurance | $1,000,000 |
| Marketing | $1,000,000 |
Capital strategy
| Amount required | # |
| founder | 150,000 |
| Co-founder | 140,000 |
| IPO investors | 710,000 |
