Read and Write about one example from the powerpoint and explain

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document_design_accessible.pptx

Document Design

English 202C

Goals of Document Design

to make a good impression on readers

to help readers understand the structure and hierarchy of the information

to help readers find the information they need

to help readers understand the information

to help readers remember the information

Does this flyer meet the requirements for good document design?

Planning Design

Analyze your audience and purpose.

Determine your resources.

Consider the following:

paper size

typeface preferences

color preferences

text direction

Four Principles of Design

proximity

alignment

repetition

contrast

Proximity organizes this image:

Alignment organizes this image:

Repetition organizes this image:

Contrast clarifies this image:

Different typefaces make different impressions:

This paragraph is typed in Monotype Corsiva typeface. You are unlikely to see this style of font in a technical document because it is too ornate and too hard to read.

This paragraph is Times Roman, an effective typeface for text in the body of technical documents.

This paragraph is Tahoma, which has a modern, high-tech look. It is best suited for headings and titles in technical documents.

Case affects readability:

Lowercase letters are easier to read:

Individual variations are greater in lowercase words THAN THEY ARE IN UPPERCASE WORDS.

Fonts (size and number within one document)

Color (number of colors within one document)

Clip art

White Space

Margins

Other Considerations:

Fundraising Flyer: Is this effective?

Employee Benefits: Bad Example

Employee Benefits: Good Example

Menu from a local restaurant: What advice would you give them?

Restaurant Menu: Good Example

Graphic Example for the General Reader: Newspaper

Overcomplicated Flowchart?

Effective Line Drawing?

Overcomplicated Logic Tree?

Logic trees can be helpful, but only when they don’t make a simple question difficult.

HVAC Diagram

This graphic is helpful for someone with little knowledge to understand the basic principles of how HVAC works.