Part II/ module 4

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calendar_of_events_-purple_team.xlsx
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Purple Team Calendar of Events
Action Item Responsible Party Due Date
Part 1: Action Plan and Calendar of Events 02/15/17 Step 1 Identify the firm’s existing vision, mission, objectives, and strategies.
Gather vision, mission - Zacharias Butgereit Knickerbocker 02/14/17 Step 2 Develop vision and mission statements for the organization.
Brief Hsitory of Krispy Kreme - Mariea Pack-Elder-Done 02/14/17 Step 3 Identify the organization’s external opportunities and threats.
Key Issues - Taylor Nelson 02/14/17 Step 4 Construct a Competitive Profile Matrix (CPM).
Calendar of Events - Sharlene Boyd 02/14/17 Step 5 Construct an External Factor Evaluation (EFE) Matrix.
Coordinate team conference call for next week - Zacharias Butgereit Knickerbocker 02/16/17
Step 6 Identify the organization’s internal strengths and weaknesses.
Part 2: Summary and Outline 03/01/17 Step 7 Construct an Internal Factor Evaluation (IFE) Matrix.
Internal Threats / Internal Factor Evaluation (150-200 words) - Sharlene Boyd 02/23/17 Step 8 Prepare a Strengths-Weaknesses-Opportunities-Threats (SWOT) Matrix,
External Threats / External Factor Evaluation (150-200 words) - Taylor Nelson 02/23/17 Strategic Position and Action Evaluation (SPACE) Matrix, Boston Consulting
Competitive Profile Matrix - Zacharias Butgereit Knickerbocker 02/25/17 Group (BCG) Matrix, Internal-External (IE) Matrix, Grand Strategy Matrix, and
Identify and apply tools needed to complete analysis - Mariea Pack-Elder 02/25/17 Quantitative Strategic Planning Matrix (QSPM) as appropriate. Give advantages
Find outside resources to authenticate our analysis - Mariea Pack-Elder 02/25/17 and disadvantages of alternative strategies.
Compilation of Draft Exectutive summary 300-500 - Taylor Nelson 02/27/17
Develop Industry analysis of competitors, products, selling techniques- Zacharias Butegeriet Knickerbocker 02/23/17
Determine Exhibits to include - Sharlene Boyd & Zacharias Knickerbocker 02/27/17 Step 9 Recommend specific strategies and long-term objectives. Show how much your
recommendations will cost. Clearly itemize these costs for each projected year.
Part 3: Executive Summary w/ Exhibits 03/22/17 Compare your recommendations to actual strategies planned by the company.
Internal Threats (200 - 250 words) - Sharlene Boyd 03/18/17 Step 10 Specify how your recommendations can be implemented and what results you
External Threats (200 - 250 words) - Taylor Nelson 03/18/17 can expect. Prepare forecasted ratios and projected financial statements. Present a
Recommendations for company (200 - 250 words) - Mariea Pack-Elder 03/18/17 timetable or agenda for action.
Compilation of Final Document with exhibits / Submission to Turnitin - Zacharias Butegeriet Knickerbocker 03/21/17 Step 11 Recommend specific annual objectives and policies.
Step 12 Recommend procedures for strategy review and evaluation.

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