Case Study 2 Symantec Company

BUSI 690

Case Study 2 Instructions

Complete a case study of Symantec Corporation (your instructor will assign the specific company for the case study at the beginning of Module/Week 5) in the case section of the text (e.g. Case Number 2).

A formal, in-depth case study analysis requires you to utilize the entire strategic management process. Assume you are consulting team asked by the Symantec Corporation to analyze its external/internal environment and make strategic recommendations. You must include exhibits to support your analysis and recommendations.

The case study must include these components:

· A total of 3 to 4 pages of text plus the exhibits

· Cover page (must include the company name, your group name, a list of the active team members, the date of submission, and a references page; the document must follow current APA guidelines)

· Matrices, which must be exhibits/attachments in the appendix and not part of the body of the analysis (The Strategy Club has excellent templates/examples for exhibits and matrices: http://strategyclub.com/free-student-template/)

Case study deliverables (text must follow this order with current APA level headings for each component):

1. Ratios from the most current and available 3 years with deltas and analysis

2. Alternative strategies (giving advantages and alternatives for each)

3. Pro-Forma Financial Statements (I/S, B/S and Statement of Cash Flows) with deltas out 3 years and analysis Each year must have 2 columns: 1 with your strategy and 1 without your strategy.

a. Include Pro-Forma ratios for the first year out with deltas contrasting from the most current year’s ratios.

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