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“Go out to eat”

(Anywhere you choose, any meal,

but not delivery, not drive-thru)

Tell me, in one typed page or less:

1. The restaurant name and meal period

2. The segment in which this restaurant operates

(QSR, Quick Casual, Casual, etc…)

3. Is the restaurant

 An independent operation

 A Franchised unit of a bigger chain

 A corporate operated unit of a bigger chain

 No way of knowing

4. The type of service

5. To whom this operation markets , and how they attracted you

6. Two “Moments of Truth” (covered in class) in your experience, and in turn:

7. Two things that were good about your experience, and why

8. Two things that were not so good about your experience, and

why

You are to turn in a hard copy, 1 page-single spaced with your name