Help with discusion

An Online Shopping Questionnaire

Dear Respondent,

I am final year student studying Business Information Technology (BIT). For my research project I am conducting a survey related to online buying. It would be great if you could answer some questions about this topic. There are no right or wrong answers and your responses will remain strictly confidential. This survey will take only 10 minutes of your time.

Kind regards,

Nicki Sörensen.

1 Age 18 to 25 years old

Over 26 years old

2 Gender

Male Female

3 How much is your weekly income? (Average in past 6 months)

£50 or lower £51 to £100

£101 to £150 £151 to £200

More than £200

4 Where do you frequently access to the internet? (Please select which is appropriate) Home Office

University campus

5 How many hours per week do you spend online? (Average in past 6 months)

More than 20 hours 16 to 20 hours

11 to 15 hours 6 to 10 hours

1 to 5 hours Less than 1 hour

6 How long have you been using internet services?

More than 10 years 6 to 10 years

4 to 6 years 1 to 4 years

Less than 1 year

7 What do you normally use the internet for?

8 Have you ever visited any online shopping website? Yes No

If your answer is “No”, please jump to question 11

9 How often do you buy products through online shopping on average?

Once a week or more often

Once a month

Once every 2-3 months (4-6 times a year)

Once every 4-6 months (2-3 times a year)

Once every 6 –12 months (Once a year)

10 How much on average have you spent on online shopping in past 6 months per order?

£1 to £20 £21 to £50 £51 to £100 £101 to £200

More than £200

11 What kind of stuff do you buy online?

12 Why do you purchase goods online? (Please provide 3 most important reasons).

13 What are the reasons you do not purchase products or services through the internet? (Please provide 3 most important reasons)

Strongly Slightly Agree Agree

Neither

Slightly Strongly Disagree Disagree

14 It is easy to shop online

15 It is enjoyable to shop online

16 It is not unsafe to shop online

17 It is easy to compare products and prices of products online

18 Shopping online saves time

19 Products I buy online might fail to meet my expectations

20

I might lose my money when I buy products online

21 Online shopping might have a negative effect on my peace of mind

22 Online shopping increases the opportunity costs of traditional shopping

23 It is a great advantage to be able to shop at any time of the day on the internet.

24 Selection of goods available on the internet is very broad

25 Websites provide sufficient product information and explanation

26 Feel free to give any other comments:

Submit questionnaire

Thanks for filling in this survey. It is very much appreciated.

Reference:

Sekaran, U., & Bougie, R. (2013). Research methods for business: A skill building approach (6th ed.). Chichester, United Kingdom: Wiley. ISBN: 978-1-119-94225-2.