assignment 5 BUS 599

Tips to help you ace this assignment Comment by Derex Griffin: Answer the crux of the question. If it says “justify” then “make the case for” your position/product/decision/product. Do NOT define as if the audience needs a lesson in what the deliverable is. Use spell and grammar check Get someone else to proofread the assignment Cover 100% of the assignment scope

You have completed all of the necessary sections of your business plan and will now create a final draft. Use any / all feedback you have received to polish your plan to the point that you could confidently show it to investors and potential partners or customers.

Refer to the Outline of a Business Plan, beginning on p. 399 of the course text. ( Click here for help accessing a specific page number in your eBook. ) Not all businesses will include all of these components in this order, but use the outline as a guide. Specifically your plan will not require the Development, Milestones, and Exit Plan section of the business plan.

Section 1: Business Plan (MS Word or equivalent) Comment by Strayer: Bring your business plan forward

Construct a ten to thirty (10-30) page business plan. Note: Twenty (20) pages are sufficient for most businesses.

1. Write a one to three (1–3) page executive summary for your business plan, in which you justify: Comment by Strayer: Label it “Executive Summary” on the title page

a. A clear and concise business concept. Comment by Strayer: How are you going to make money? State it clearly. Example: There is a need for a low sugar drink due to a new, health conscious America. Additionally, there are “soda tax” assessments in more and more states.

b. A thoroughly planned business concept.

c. A capable management structure.

d. A clear-cut market need. Comment by Strayer: Label it “Market Need” as the start of this section. Example: There is a need for a low sugar drink due to a new, health conscious America. Additionally, there are “soda tax” assessments in more and more states.

e. Significant competitive advantages for your business. Comment by Derex Griffin: Label it Competitive Advantages. This is the asset, tanible or intangible, that you already have to leverage to “win” against competition. Comment by Strayer: Label it “Competitive Advantages” These are the things, you already have, tangible or not, that you can use, especially well, to compete

f. Realistic financial projections. Comment by Strayer: Label it “Financial Projections”: What are your future cash flows. Why are they feasible?

g. That investors have an excellent chance to make money. Comment by Strayer: Label it

h. A realistic and developed exit plan.

Note: Read Chapters 4 and 18 of the course text: Successful Business Plan . Use the plan preparation worksheets on pp. 58–61 and the sample executive summaries on pp. 62–66 to help guide you, choose to write either a synopsis summary or a narrative summary, and include highlights from the each section of your business plan.

2. Combine all of the sections stated below and revise your initial business plan draft, which you submitted in Week 8, based on feedback you have received.

· Executive Summary Comment by Derex Griffin: No need to use twice. You have it from above.

· Company Description (Assignment 1) Comment by Derex Griffin: Bring these forward from the latest revision you have. Make the adjustments per my feedback. Label them as you see them named here. Use this order, top to bottom.

· Industry Analysis and Trends ( Assignment 1 )

· Target Market ( Assignment 2 )

· Competition ( Assignment 2 )

· Strategic Position & Risk Assessment ( Assignment 1 )

· Marketing Plan & Sales Strategy ( Assignment 2 )

· Operations Plan ( Assignment 3 Part 1 )

· Technology Plan ( Assignment 3 Part 1 )

· Management & Organization ( Assignment 3 Part 1 )

· Ethics & Social Responsibility ( Assignment 3 Part 2)

· The Financials ( Week 7 Discussion )

3. The Financials and the Management description—must spark enough interest to convince a reader to continue. Enhance the two (2) mentioned sections to appropriately engage the reader.

· Hints: The financial section of your business plan will be derived from the previously completed financial worksheets.

4. Format your assignment according to these formatting requirements:

· Cite the resources you have used to complete the exercise. Note: There is no minimum requirement for the number of resources used in the exercise.

· Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions.

· Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required page length