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bus599_assignment_3.1.doc

Running head: NAB COMPANY PORTFOLIO 1

NAB COMPANY PORTFOLIO 9

NAB Company Portfolio

Introduction

Just say no is a newly twisted company. The company proffers a selection of ground-breaking healthiness nonalcoholic beverages made with cannabis oil. The mission of "Just Say No" is to provide quality, organic beverages that could potentially save lives without the harmful side effects caused by prescription medication. Not only will "Just Say No" provide natural ways to heal and jobs to the community, but it will also have an important purpose in boosting the city and state's economy. This paper will look at the company's operational plan, provide a rationale for the competitive advantage, technology plan and market and organizational plan.

Operational plan

The Most Important Aspects of Operations

Just say No will have three production amenities as a part of investment with a size to produce over 4,000 bottles each hour. We will have a labor force of more than 800 men's in these three facilities. Our production practice will have an austere quality control and checkup procedure making guaranteed to meet the highest criteria. We will be using uncontaminated water with refined softening and sieving techniques to remove all contaminants. Measured amount of sugar with the recipe for the beverage will be mixed under high pressure to generate fizziness. Programmed machinery will then mete out the mixture in designed quantity into fully treated bottles. After that, a different machine will apply stickers and barcodes to the bottles after which they will be checked to meet all requirements and then transferred to devices to pack them in boxes from which they will be transported (Lewis, 2013).

Cost and Time Efficiencies

For ensuring operational accomplishment, two essential elements should be seriously taken into account; these are, cost and time. These two are allowed to be all that much cooperative in drawing a productive response from the persons concerned. It is profoundly important to learn about the time and expense connected with the operations. By ensuring these two components, operational development would go on all the more viable and positively. Taken a Toll competence is identified with thrifty of cash. Time specifies performing the task on expected way. Creation procedure ought to be adequately proper that the item achieves the business segment at a punctual premise (International Markets Bureau, 2011).

Competitive Advantages:

Just say No ought to complete such exercises that would help in synchronizing the game changer. Along these lines, it can similarly be made articulated that the organization had better survey its position regularly. The negative and positive perspectives ought to also be done evaluated at a general premise. There stays overwhelming need going for acting in a possible way and to focus more on having a better upper hand. In correspondence to different competitors, the position should be cut apart (Ireland, 2012).

Rationale for the Competitive Advantage

The marketplace today is not how it used to be in the past few years. It is drastically changing due to major public forces such as technical advances, globalization, and deregulation. These major forces have produced new trends and contests. Ireland (2012) argues that customers gradually expect high-quality service and some customization. They observe less real product variances and show less brand constancy. They can obtain comprehensive product info from the internet and other sources, allowing them to shop more logically. They are showing larger price sympathy in their search for worth. Brand producers are facing extreme competition from the natural and foreign brands, which lead to increasing promotion costs and reducing profit limits. Small nonalcoholic beverage companies are submitting to the growing power of large drinks and the Category Killers (Henry, 2008).

Research and Development Activities and How They Will Contribute To the Company

The company's primary mission is to provide the dynamic arrangements and extraordinary service that our customers and communities rely on safely, resourcefully and sensibly. To achieve this, the company is concentrating on the business while developing for what may come next. Our member-owners benefit by their contribution in Just say No cooperation, by getting safe and dependable products and exceedingly receptive administration at reasonable prices. Also, that the societies we serve are improved because of our company. On account of the cannabis beverage drink classification, the intended interest group is the millennial customer. Deciding our connotation's upper hands is dynamic during the time spent locating system. The high sides give a site to set up a dire worth for customers.

Technology Plan

Plan

Project

Definition

Construction

Guide

Technical

Back-

Ground

Social

Media update

Company

Implementation guide

Interface

Design

And

Mgt

Plans

Application

support

Construction

×××

×××

Department

Technology

Planning

×××

×××

Replacement

Software

×××

×××

×××

×××

New

Software

×××

×××

×××

×××

×××

Development

×××

×××

×××

×××

Software

Upgrade

×××

×××

Minor Software

Upgrade build

×××

×××

×××

Business support

×××

×××

×××

×××

×××

×××

×××

Rationale for the Personnel Needs

Technology is a universal part of the staff needs. More and more research have revealed that the assimilation of technology in companies is a vital part of the needs of the organization's personnel. Technology helps employees move from behavioral tactic to a more constructivist approach. Technology provides the workers with skills such as personal and social accountability, scheduling, acute thinking, intellectual, and inventiveness. It also to some extent provides them with robust communication skills, both for interactive and presentation prerequisites, cross-cultural understanding, envisaging and decision making, knowing when and how to use technology and choosing the most suitable tool for an individual task (Smith, 2012).

The Type of Technology to Be Employed By the Company

Our marketing vehicles will be through the use of information technology, the media and creating brand awareness by participating in donations events and sponsoring sports teams. We will build a website that includes information about our product, ingredient information, where it can be found and contact information. We will create fan pages on websites, such as Facebook, Twitter, and Instagram to market our new drink online. Just say No will be posting interesting information about our drink product and amusing stories to continually draw interest from customers. (Jones, 2016). Just say No will also create a direct mail marketing movement to send targeted customers information and coupons.

Management and Organization

Management Plan

PERSONNEL

NOV-FEB 2017

MARCH-JUNE

JULY-OCTOBER

ANNUAL PAYROLL

OWNERS/CONSULTANT

$0

$0

$0

$0

UPPER MANAGEMENT

$2000

$2000

$2000

$6000

MIDDLE MANAGEMENT

$1500

$1500

$1500

$4500

LOWER-LEVEL MANAGEMENT

$1200

$1200

$1200

$3600

ASMINISTRATIVE PERSONNELS

$900

$900

$900

$2700

EMPLOYEES

$600

$600

$600

$1800

TOTAL PAYROLL

$6200

$6200

$6200

$18600

Company’s Management Hierarchy

Rationale for the Hierarchy

The top level managers will consist of the board of directors, president, vice-president, and CEO. These executives are responsible for regulating and supervising and management of the entire organization. They will develop the goals, company policies, strategic plans and make decisions on the way of Just Say No. These are the group that is answerable to the stakeholders of the enterprise. The second management group is the middle-level managers. This group consists of general managers, branch managers, and office managers. They will be accountable to the top management for the functions of their departments. The third and final group are the low-level managers that consist of the supervisors, foremen, and the section leads. This group will focus mainly on controlling and directing how business is being run at Just Say No. This is the group that will assign the company's employees tasks, guide and supervise them on the daily activities, ensure the quantity and quality of our product, and make recommendations and suggestions basing on the customer reaction to the product.

References

Henry, A. (2008, July 15). Understanding Strategic Management. Retrieved from Google Books: http://books.google.co.uk/books?id=Sli7_rbsEgcC&pg=PA51&dq=definition+of+PEST+analysis&hl=en&sa=X&ei=8r14UYeBIM35sgawuoDQAQ&ved=0CE0Q6AEwBA#v=onepage&q=definition%20of%20PEST%2

International Markets Bureau. (2011, June 14). Global trends sustainable food and beverages. . Retrieved from International Markets Bureau: http://www.gov.mb.ca/agriculture/statistics/food/global_sustainability_trends_en.pdf

Ireland, D. R. (2012). Understanding business strategy. In D. R. Ireland, Understanding business strategy.

Lewis, H. (2013, June 13). Global Market Overview of Functional Soft Drinks. Retrieved from Just drinks: http://www.just-drinks.com/store/samples/2009_aroq_fsds_sample.pdf

Smith, R. P. (2012). Strategic marketing communications: . In R. P. Smith, New ways to Build and Intergrate Communication.

JUST SAY NO’S MANAGEMENT HIERARCHY

FIRST LEVEL MANAGEMENT

MIDDLE MANAGEMENT

TOP MANAGEMENT

SUPERVISOR

GENERAL MANAGER

CHAIRMAN

OFFICE MANAGER

REGIONAL MANAGER

VICE PRESIDENT

TEAM LEADER

BOARD OF DIRECTORS

CEO