The Movie Food Inc., displayed America’s industrialized food scheme and its possessions on the environment, rights, and the economy. The food industry doesn’t demand its customers to know what they are consuming, because if they knew exactly the procedures that occur into the making of their food, they’d be negatively shocked. The catering industry has been priced so cheap that an average American customer would choose it over healthier options. This is why the United States has been attempted to make illegal actions preventing the publication of food processing. There are many issues that we don’t know about, based on a focused research I have gathered, a few that got my attention were in the following.
The modification of food, our animals get treated like machinery, where they get tune ups and fixes to make them fit or fat enough to be poorly slaughtered. Customers aren’t acknowledged of how their food is being processed or made. However, the question is, whether or not consumers have the right to know about their food, and who is in charge of maintaining its safety. Many American corporations are putting profit their main priority instead of the lives associated with what they produce and sell to. Let’s look at some of these issues using different perspectives to better understand this topic. For instance, the vegetable industry is one of the main industrial businesses who only have a few corporations associated with it. Most of the vegetable we consume seem they came from a variety of companies, yet what most don’t know is, the vegetable and meat industry are provided by a very few strong corporations that produce to the entire United States. As we all know, it is legal by law that these corporations don’t label their foods whether they are GMO or rarely not. However, the main purpose of why they’re protected by law from labeling is linked to profit, where if they labeled their foods it can possibly be bad advertising which might prevent a group of people to avoid purchasing GMO foods, another very important factor is if people stopped purchasing GMO, it’ll effect tax income for the government which explains why the government allowed such thing. Unfortunately, due to the high demand of meat and vegetables, these corporations can’t survive without using GMO, which explains why many of our food we consume looks perfectly shaped and ripe.
The catering industry is constantly growing, as marketing gets creative by advertising foods, the catering business grows even stronger. It is a comfortable business where it generates loads of profit, because food is what we highly demand to stay alive. Marketing plays a major role in this industry, where without it people pretty much don’t know what to crave. As I mentioned earlier, GMO is the dirty secret to keeping these few corporations strong because it’s a guaranteed success and extremely cheap. So not only we buy food like vegetables and meats that are GMO to save money and get ripe looking foods, but other businesses like restaurants and factories that produce processed foods use GMO products, which is three times cheaper than how much regular consumers buy.
I highly believe there’s a link between the government and the catering industry, where they both are under a contract to produce unhealthy food to decrease the life period of people. the government and the catering industry benefit. The benefits are, the government saves money by not providing services for a long time for one individual, and the catering industry gets to get away with producing GMO foods without labeling it to kill people slowly. We never asked ourselves, why did we ignore studies that prove GMO foods in the United States, the answer is because we follow what the media says without deeply thinking about what’s really going on. The difference between us and Europe is, the population over there never allow the government to control their lives, unlike in America where we allow the government to control everything or else there are consequences each one of us will pay. From personal experience, I recently witnessed many advertisers stating the words like “cage free”, or “grass fed”, to help sell their meat, to some it doesn’t ring a bell in their brains, it basically says, this product is special and worth of buying because its healthier and properly treated unlike the rest of the other companies who cage their animals and feeds them dried corn instead of fresh foods. One other example is, many vegetables would have a label that says “Not GMO”, to increase selling chances, the question is with many cases, is it really not GMO, or is it worth paying more money for, when I don’t make enough money at my job?
We must agree, although the catering business is highly successful in the U.S., it has its reasons of why its successful. With anything that has marketing support as well as government support it becomes successful. As a society, we must have the ability to think for ourselves like what the other countries do, to care for ourselves, have the ability to demand better and cleaner foods. I highly believe, our country’s number one priority is profit, regardless if anything has an impact on our lives or not. Where businesses like the catering industry run fully and successfully on government, media, and marketers help to own consumers, whether it was from a supermarket, restaurant, hotel, or factories.
Works Cited
Marcelo, Ana. "CATERING to AMERICA: Pinoys in the Food Industry." Filipinas, 15.168 (2006): 26-28.
Ghezzi, Sara, and Baker Ayoun. "Food Safety in the US Catering Industry: Empirical Findings." International Journal of Contemporary Hospitality Management, 25.3 (2013): 365-382.
"Research and Markets: In-Flight Catering Services - Global Strategic Business Report 2015-2020: One of the Most Dynamic Segments in the Catering Industry." Business Wire, (2015).