Visual communications
Jay’s
Outline & Thesis Template
I. INTRODUCTORY PARAGRAPH
b. I like this team and it is a very visual website.
c. The visuals enhance your knowledge of the team and players and gives you positive emotions.
***Last sentence of the introductory paragraph is the thesis statement:
d. DO NOT USE THIS THESIS, BUT DEVELOP YOUR OWN IN THE SAME MANNER:
i. THESIS statement example: “Using the six perspectives this paper will analyze how the visual elements on the Miami Dolphin website attracts viewers and loyal fans.”
II. BODY / PARAGRAPHS ( Begin each paragraph with a main point, provide SPECIFIC VISUAL EXAMPLES from your media that demonstrate that point, and conclude with a sentence regarding how this supports your main thesis statement.)
a. PERSONAL PERSPECTIVE
i. The rotating animation images – how it attracts the eyes and maybe new fans.
ii. Logo in upper left corner—how it attracts loyal fans
iii. Option: provide support from academic sources to prove your point. (Try for at least one quote per perspective from a scholarly source).
iv. Be sure to point out how this paragraph/point proves your main thesis statement.
b. HISTORICAL PERSPECTIVE
i. What are the main visual elements that demonstrate this perspective? (Use the suggestions from the MAP video tutorial on the main course page for additional help).
ii. Give SPECIFIC VISUAL EXAMPLES from the media to support your points: see box of what a “specific visual example” is at the end of this outline template.
iii. Option: provide support from academic sources to prove your point. (Try for at least one quote per perspective from a scholarly source).
iv. Be sure to point out how this paragraph/point proves your main thesis statement.
c. TECHNICAL PERSPECTIVE
i. What are the main visual elements that demonstrate this perspective? (Use the suggestions from the MAP video tutorial on the main course page for additional help).
ii. Give SPECIFIC VISUAL EXAMPLES from the media to support your points: see box of what a “specific visual example” is at the end of this outline template.
iii. Option: provide support from academic sources to prove your point. (Try for at least one quote per perspective from a scholarly source).
iv. Be sure to point out how this paragraph/point proves your main thesis statement.
d. ETHICAL PERSPECTIVE
i. What are the main visual elements that demonstrate this perspective? (Use the suggestions from the MAP video tutorial on the main course page for additional help).
ii. Give SPECIFIC VISUAL EXAMPLES from the media to support your points: see box of what a “specific visual example” is at the end of this outline template.
iii. Option: provide support from academic sources to prove your point. (Try for at least one quote per perspective from a scholarly source).
iv. Be sure to point out how this paragraph/point proves your main thesis statement.
e. CULTURAL PERSPECTIVE
i. What are the main visual elements that demonstrate this perspective? (Use the suggestions from the MAP video tutorial on the main course page for additional help).
ii. Give SPECIFIC VISUAL EXAMPLES from the media to support your points: see box of what a “specific visual example” is at the end of this outline template.
iii. Option: provide support from academic sources to prove your point. (Try for at least one quote per perspective from a scholarly source).
iv. Be sure to point out how this paragraph/point proves your main thesis statement.
f. CRITICAL PERSPECTIVE
i. What are the main visual elements that demonstrate this perspective? (Use the suggestions from the MAP video tutorial on the main course page for additional help).
ii. Give SPECIFIC VISUAL EXAMPLES from the media to support your points: see box of what a “specific visual example” is at the end of this outline template.
iii. Option: provide support from academic sources to prove your point. (Try for at least one quote per perspective from a scholarly source).
iv. Be sure to point out how this paragraph/point proves your main thesis statement.
III. CONCLUSION PARAGRAPH
a. Restate your thesis statement.
b. Review the main proving points (not details, but an overall summary oh what you learned).
c. Provide a closing argument for your readers regarding what you have proven about the VISUAL messages sent to viewers in this media choice.
Sources being used:
Quelch, J., & Jocz, K. (2008, November). Holding a mirror up to marketing. (cover story). Marketing Management, 17(6), 16-21. Retrieved March 3, 2009, from Business Source Complete database.
2nd article put here****
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Examples of a SPECIFIC VISUAL EXAMPLE for a part of the VISUAL analysis:
· “The use of Gestalt theory common fate is evident in the scene where the FedEx box clearly makes it back to the woman who created the wings logo/image……..” · “The use of the color red on the lady’s hat demonstrates the……” · “The use of computerized enhancement is evident in the creation of zombies…..” · “The use of the upward camera angle demonstrates…..” · “The use of images of the child next to the man holding a gun demonstrates the …..” · “The use of poodle skirt clothing and bobbed hairstyle shows…..”
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