Choose your favorite brand and use that for your slides. You do need bullet points on each slide, you should make it engaging( you can do that by using color, inserting pictures) and you need either 100 words in the notes section on each slide or a Word doc listing that same 100 words under each slide. No sound is needed.
Title slide
10-15 slides of content
Ideas for those (for example if I choose Nike)
Nike Promotions (title of slide) You could show their logo and tag line (and in the notes explain why "Just Do It works")
Advertisements-(title of slide) - (show an advertisement, where does it appear, and why it works/appeals to you). Each of these could be a slide.
Television Advertisement
Radio Advertisement
Facebook/Webpage
Magazine Advertisement
Outdoor Advertisement (bus, billboard)
Public Relations-(title of slide) - (What social relations does Nike do- for example sponsor races, donate shoes, hold events)
Personal Selling - (title of slide)- (I would not include this because it is usually used for cars, insurance, jewelry)
Sales Promotions- (title of slide)- Nike uses coupons, holds contests, has sales promotions for discounts at certain times of the year,
Legal Protection for Nike-(title of slide)- Look this up and research if your brand is protected
Distribution Plan for Nike-(title of slide)- Remember this is where they will sell their products and how do they get them there. Nike manufactures in China and ships to the U.S so that would be in my slides
References- list them all ON the slide
JAZZYJAYYY
assignment_unit_6_capstone_instructions.docx
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