marketing powerpoint

Powerpoint instruction

1. My part is the first part: Background and Learning objectives(first part of rubric), make power point(2-3 slides) of this part and follow each points in rubric.(15 points)Please also write the notes for each slide, so I can read it when I am presenting... Thank you so much!

2. www.drakechillers.com Here is the company website, you could find some information in there but not copy on the PPT.

3. I uploaded the our group’s interview of this company’s manager and some a/b test information for u, maybe you will use them.

4. You need to put these following points on slides:

- the problem for the company is they don’t have digital marketing strategy, and our group create website for them, we wanted to see if the aesthetic, function,and usage of the website was helping the marketing of the website.

- Yes, it is an appropriate platform to test on. Because as the Internet becomes more tangible with business, it is time for drake to evolve. The test helps drake understand what their consumer want from the website: information and lively experience or straightforward business to business.