phyllis young

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business_communication_assignment_2017.docx

Assignment Brief

(Unit with single assignment)

Name of Centre:

Coventry University College

Learner achievement (please circle) NB: All learner achievement is provisional until confirmed at the AVA Awards Board

Level Achieved:

L2

L3

Final Grade Achieved

(Level 3 units only)

P

M

D

Resubmission?

Y

N

Title of Access to HE Diploma: Business Studies

(e.g. Science)

Unit title(s): Business Communication

Unit code(s): AA3/3/LN/102

Learner:

Tutor/Assessor: Darshna Vaidya/Paul Cook

Description of Assignment:

Task 1: Research and then write a report of 800 words to your manager, explaining the main forms of communication used in the workplace. In your findings compare and contrast how they are used in order to communicate effectively. ( AC 1.1, AC3.1, AC3.2)

With reference to the above task your report should include:

· Oral & written, formal and informal, electronic and hard copy and any others from research.

· Explain where they are used and how they are used to help to communicate effectively

Your report should be structured formally and should contain the following:

· An abstract ( a summary of what is in the report – one paragraph)

· Terms of Reference ( Here you should say that the report is to inform the manager about communication improvement)

· Procedure ( Methods used to collect the facts/data for the findings – say in a paragraph what/which sources you used and why)

· Findings ( Use this section to compare and contrast different forms of communication to show what your sources say)

· Discussion ( your views based on your findings of the best ways to communicate in business)

· Conclusion ( summary of the findings in your own words)

· Recommendations (What your manager should do to make sure communication is effective

· Appendices

· References.

Task 2: For this task you will need to conduct secondary research and create a list of barriers to effective communication in a range of businesses. For each barrier you should give and explain at least one relevant example. Then, in a table of evidence as outlined below, you should give recommendations for preventing communication barriers and suggest how they could be eliminated.( AC2.1)

You should present your work in a table with the headings “Barrier”, “Example” “Explanation” and “Measures to eliminate” across the top of the page.

Task 3: You will be shown a video of a bad business meeting and a second video of good business meeting advice. You should use both of these video recordings to make notes and then to discuss with the whole group:-

1. What makes for a good business meeting and

2. What makes for a bad meeting.

Ineffective Meeting

https://www.bing.com/videos/search?q=bad+business+meeting+youtube&qpvt=bad+business+meeting+youtube&view=detail&mid=2C9BED35D78AFD7010BE2C9BED35D78AFD7010BE&rvsmid=0D0F6BFF01E88EC9EAD60D0F6BFF01E88EC9EAD6&fsscr=-1815&FORM=VDFSRV

Good Meeting Advice

https://www.bing.com/videos/search?q=Good+business+meeting+youtube&&view=detail&mid=99207D6EDEF675342B8399207D6EDEF675342B83&rvsmid=AE1201C33703C3B5E70EAE1201C33703C3B5E70E&fsscr=-3630&FORM=VDFSRV

You should then use the discussion notes to compare and contrast the good and the bad factors which can ‘make or break’ a business meeting, write this up and submit in note form.

You should then create an agenda for a student and staff meeting, explain the purpose of the agenda and the minutes for a business meeting; detailing why both are considered important for meetings and subsequent action point follow up by students and staff. ( 4.1, 4.2).

Date set:

17/10/2016

Date for draft submission

(if applicable):

Date for

submission: 18/11/2016

Extension date

(if agreed):

Signed by Tutor/Assessor to agree extension:

Date

submitted:

Learner declaration:

· The explanations and evaluations in this work have been developed and written by me.

· I have not submitted material copied from the Internet, text books or other sources in place of my own thinking and writing.

· When I have referred to the work of others I have done so to discuss, comment on or argue their ideas.

· I have kept quotation and paraphrasing to an absolute minimum and only to support points I have made.

· I understand that referencing the names of authors whose ideas I have used without including my own interpretation of those ideas, does not meet the assessment criteria and cannot attract the Pass, Merit or Distinction grades.

· I have not copied the work of my peers

Learner comments: (please use this space to comment on any aspect of the assignment when handing in your work)

Signature:

Date:

TO THE LEARNER: Please attach this assignment brief to any written work you are handing in offline for assessment, or submit the brief as instructed.

YOUR WORK CANNOT BE ASSESSED UNLESS YOU HAVE SIGNED AND SUBMITTED THIS FORM

Level 3

(please circle)

Unit title:

This assignment addresses the following Assessment Criteria from the unit (or a copy of the unit may be attached, if all AC are covered):

AC no

Level Three

1.1

Compare and contrast the main forms of communication in the workplace (oral & written, formal & informal, electronic & hard copy) and explain the contexts where each can be used to communicate effectively.

2.1

Explain what can create barriers to effective communications in the workplace and give examples to illustrate and recommendations for preventing and eliminating such barriers.

3.1

Structure report correctly and fully into conventional sections, including an abstract, terms of reference, procedure, findings, discussion, conclusions, recommendations, appendices and references.

3.2

Organise information and ideas correctly and fully in relevant sections of report.

4.1

Explain the purpose of an agenda and minutes.

4.2

Prepare an appropriate and focussed agenda for a meeting and produce structured minutes that contain a clear, accurate and concise record of the salient points of discussion and the action agreed.

Level 3 units only:

Learners achieve a Pass if they meet all Level 3 Assessment Criteria for a unit. You will achieve a Merit or Distinction by meeting the following Grade Descriptors. Your tutor will give you feedback for all three grades.

Grade Descriptor 3

Merit

(Choose one or more relevant grade components)

Distinction

(Choose one or more relevant grade components)

Application of Skills

The student or students have generally selected and applied relevant communication skills which are at a v good standard.

. The student or students have selected and applied relevant communication skills which are at an excellent standard.

Grade Descriptor

5

Merit

Distinction

Communication

Learner’s work shows very good command of language (including technical or specialist language), syntax, register, spelling & punctuation.

Learner’s work shows excellent command of language (including technical or specialist language), syntax, register, spelling & punctuation.

Grade Descriptor 7

Merit

(Choose one or more relevant grade components)

Distinction

(Choose one or more relevant grade components)

Quality

Learner’s work, taken as a whole, demonstrates a very good response to the demands of the brief/assignment.

Learner’s work, taken as a whole, demonstrates an excellent response to the demands of the brief/assignment.

Grade Guidance: Learners must carefully read the guidance below which is linked to the components above

MERIT: (e.g. To achieve a Merit your work will show…..)

To achieve a Merit you will have shown that you have generally selected appropriate communication skills and applies those skills to your explanations and observations and role play. You will have consistently used and applied intellectual skills in various forms of business communication in the form of a barriers table. You will also have demonstrated very good levels of consistency in your analysis, assessment and application of the various ideas concerning the report in task 1. You will have supported your explanations and arguments and any suggestions which you make with clear and relevant evidence and examples. You will have supported the discussion in task 3 and researched well structured, written agendas and minutes Your work will be written in a generally fluent and coherent style using a register generally appropriate to your purpose. Your work will generally exhibit a logical progression and development of ideas and explanations relevant to the sphere of the task you have been set. Your answer will be informed by accurate use of technical and specialist language.

DISTINCTION: (e.g. To achieve a Distinction your work will show…..)

To achieve a distinction you will show that you have generally selected appropriate communication skills and applies those skills your explanations and observations and role play to an excellent standard. You will have very consistently used and applied intellectual skills in various forms of business communication and brought insight to examples of barriers in the evidence table. You will have demonstrated excellent levels of consistency in your analysis, assessment and application of the various ideas concerning the report in task 1. You will have supported your explanations and arguments and any suggestions which you make with very clear and relevant evidence and examples. You will have brought clear insight into the discussion on agendas and minutes for meetings and given an excellent example of written agendas and minutes Your work will be written in a consistently fluent and coherent style using a register consistently appropriate to your purpose. Your work will consistently exhibit a logical progression and development of ideas and explanations relevant to the sphere of the task you have been set. Your answer will be consistently informed by accurate use of technical and specialist language.

Part A: Feedback on credit level

AC no

Credit achieved (L2/L3)

Location of evidence

Tutor/Assessor comments on assessment criteria

(you could also indicate on the work itself where each AC is met)

1.1

2.1

3.1

3.2

4.1

4.2

Level achieved

Tutor/Assessor’s signature:

Paul Cook

Date:

Resubmission (if applicable) If any of the assessment criteria for this assignment have not been met at Level 3, a resubmission may be permitted. Resubmission must follow the QAA guidelines and be permitted only once.

Requirements for resubmission/new Task set:

Date Set:

5/12/2016

Date due:

Date Submitted:

Feedback on resubmission:

Level achieved

after resubmission:

Tutor/Assessor’s signature:

Date:

Part B: Feedback on grading (Applicable only if all assessment criteria achieved at Level 3)

Grade Descriptor

Tutor/Assessor comments against grade descriptors

Grade indicator

(P/M/D)

Please enter the final grade on page 1 based on this grade profile e.g. PPM=P

GD2

GD5

GD7: Quality

Tutor/Assessor’s reason for final grade decision (if applicable):