New paper 3

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ip2_charts.xlsx

Sheet1

1 Supervisors are near the top of the management pyramid. f 202
2 Theory Y assumes that the typical person actually likes work and will seek and accept greater responsibility. T 215
3 The two most common objectives of downsizing are to improve employee morale and to decrease costs. f 215
4 The Family and Medical Leave Act of 1993 requires covered employers to receive child care and health insurance benefits. f 215
5 SWOT is an acronym for strategies, weaknesses, opportunities, and teamwork. F 215
6 Sven believes in giving his employees challenging assignments so they can realize their own potential. Sven is attempting to satisfy his employee’s self-actualization needs. T 215
7 Studies indicate that free-rein leadership is the most effective. f 215
8 Span of management is the number of employees a manager supervises. T
9 Primary data refer to data collected firsthand through such methods as observation and surveys. T 209
10 Marketing is a process that begins with meeting an unmet customer need. T 209
11 Market segmentation is the process of dividing a total market into several relatively homogeneous (DIFFERENT) groups. T 223
12 Identifying skin care products for women of color is an example of location segmentation. F 238
13 Gender is an example of a factor in demographic segmentation. T 238
14 Firms do not generally make poor hiring decisions for top-level management. F 243
15 Federal legislation requires that employees automatically receive raises after a designated period of time. f 244
16 Empowerment is an important part of democratic leadership t 244
17 Democratic leaders give their subordinates the authority to make all decisions. F 244
18 Becky opens a sandwich stand near a row of corporate offices whose employees previously had to drive several miles to get their lunch. Becky is utilizing place utility. T 322
19 Autocratic leadership includes subordinates in the decision-making process. f 322
20 Autocratic is a leadership style that adjusts in accordance with the situation. F 322
21 Attitudes and opinions are psychographic characteristics. T 332
22 An example of secondary data is an interview with 500 reliable consumers. F 335
23 According to Maslow, people’s unsatisfied needs are based on what they don’t already possess. F 335
24 A willingness to experiment is usually too risky for effective leadership. f 335
25 A SWOT analysis is set in stone and serves as a constant reminder of a company’s strengths and continuing threats. F 335

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