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During this course you will be working on several elements which lead to the completion of a Marketing Plan.

Write a 2-3 page paper. (Note:  The Venn diagram should be located on a second or third page and can be any size as long as the instructor can see all the elements of the diagram clearly.)

1. Create an original product. Describe your product and explain its use and purpose.

2. Create a Venn diagram (see figure 3.6). Mark each segment (three or more) of the market that your product will impact. Explain how it will impact that market segment. Elaborate on the depth and breadth of the market idea. 

· (Note:  You will continue working with this product throughout the course so give it some thought and come up with something that will impact a large market share!)

Include a cover sheet and 2-3 references. References should be obtained through the attached and  Only one website reference will be allowed (not Wikipedia).  Please adhere to the Publication Manual of the American Psychological Association (APA), 6th ed., 2nd printing when writing and submitting assignments and papers.

 

 

During this course you will be working on several elements which lead to the

completion of a Marketing Plan.

Write a 2

-

3 page paper

. (Note:

The

Venn diagram

should be located on a

second or third

page

and can be any size as lo

ng as the instructor can see all the elements of the

diagram clearly.)

1.

Create an original product.

Describe your product and explain its use and purpose.

2.

Create a Venn diagram

(see figure 3.6).

Mark

each segment (three or more) of the market

that your prod

uct will impact.

Explain

how it will impact that market segment. Elaborate

on the depth and breadth of the market idea.

·

(Note:

You will continue working with this product throughout the course so give it

some thought and come up with something that will

impact a large market share!)

Include a

cover sheet and 2

-

3 references

. References sh

ould be obtained thr

ough the

attached and

Only one website reference will be allowed (not Wikipedia).

Please

adhere to the Publication Manual of t

he American Psychological Association (APA), 6th

ed., 2nd printing when writing and submitting assignments and papers.