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BUSI 340

Creativity

Definition:   Creativity, the development of original ideas that make a socially recognized contribution. Additionally, creativity is an essential component of a decision making, as well as a powerful resource for a corporate competitive advantage and individual career development. (McShane, S., & Von Glinow,M., 2015)

Summary: The article entitled “Creativity”, written by Beth Hennessey and Teresa Amabile discusses a study of creativity and how it is an essential to human progress. The article discusses the growing interest in creativity among psychologists and a growing fragmentation in the field. The article also gives a detailed breakdown of the major levels at which creativity forces operate.

Discussion:  In this journal article research, they are able to outline and broaden our understanding of creativity in several different ways. The article states that psychology students have had the task of researching and trying to separate between natures and nurture. They have considered neurological events in the brain and even behavioral manifestations of possible mental illness. This information should be considered when dealing with certain environment in which a person thrives in. Amabile, was able to introduce three-prong Componential Model of Creativity incorporating domain skills, creativity skills and task motivation influenced by social environment. This model simplifies the major levels at which creativity forces operate. There are six different areas listed on the model. The levels consist of system approach, culture/society, social environment, groups, individual/personality, affect/cognition/training, and neurological. All six of these levels represent the different areas of creativity, all of these levels effective how a person can be creative. Some of the major points in this article touch on how the advancement of technology has contributed to the creativity of the brain. Although, creativity is influenced by the environment, there is also a motivational aspect when it comes to being creative. In order to get a more in depth look into creativity, this article states more research by several different disciplines is needed along with more research with several different levels of operation. (Hennessey & Amabile, 2010)

Works Cited

Hennessey, B. A., & Amabile, T. M. (2010). Annual Review of Psychology. Creativity, 61, 569-598. doi:10.1146/annurev.psych.093008.100416

McShane, S., & Von Glinow,M. (2015). Organizational Behavior (6th ed.). New York: McGraw-Hill. Retrieved November 14, 2016

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