business case study

Individual Case Development

Due November 17 (12：00)

Total 10 pages (maximum; 1.5 space)

• Examples • Walmart enters into Bolivia • What kinds of problems (e.g., Liabilities of foreigness, PESTEL, any five forces) • How would you resolve the problem? What is your suggestion? • How can Chevron deal with some corruption issues in XXX countries? • How does Apple make its alliance with LG Display? How does it work? Any problem?

Detail about your work Font size 12 (I like “Times and new roman font”) with 1.5 or double space. Reference page required A couple of best-rated reports would be requested to present in the class. Late work will not be accepted

Grading for case write-ups (200)

Does the answer capture many of the main points?

Does the answer reflect critical thinking?

Are the answer and explanation clear and easy to follow?

Does the answer use course concepts?

Does the answer have qualitative and quantitative support?

EXmple:(180-200)

Captures the main points of the case • Very good critical thinking • Explanations clear to follow • Advanced use of course concepts • Advanced use of quantitative information • Detailed justification • Original and creative recommendations

The assignment should include a little bit background and information of the company in the location you pick, what problems. Analysis 5 forces, internal and external analysis, SWOT analysis, suggestions or solutions, and future.

Chose one topic from: 1. Tesla in China (marketing? Charging is difficult)

2. How can Uber enters to Chinese market? (Compare with didi taxi )

3. How does Nike do for getting Chinese market? (Compare with Addidas)