Week 4 Content Review Quiz (Walden University) Mass Communication

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Question 1

1. When audience members try to control media content, they are attempting which kind of control? 

Economic pressure

Group pressure

Educational pressure

Media self-criticism

2.5 points  

Question 2

1. When someone's reputation is damaged in written form, it is called

Slander

Libel

Injunction

Cease and desist

2.5 points  

Question 3

1. If a judge rules that the press may not report on court proceedings, this is called

An injunction

A gag order

The Hicklin Rule

A consent order

2.5 points  

Question 4

1. Every federal executive-branch agency must publish instructions about how the public can access information according to 

The U.S. Patriot Act

The Hicklin Rule

The Fairness Doctrine

The Freedom of Information Act

2.5 points  

Question 5

1. The ethical principal that "what is right for one is right for all" is called the

Utility principle

Categorical imperative

Golden mean

Veil of ignorance

2.5 points  

Question 6

1. The National Association of Broadcasters discontinued its Code of Good Practice because 

A court ruled that it was too restrictive on advertising

Producers complained it limited creativity

It was too difficult to enforce

The V-chip made it irrelevant

2.5 points  

Question 7

1. The theory that viewers come to perceive the world according to a television perspective is called 

Cultivation theory

Agenda-setting

Catharsis

The Bandura principle

2.5 points  

Question 8

1. If someone views violence and as a result commits violence, which theory would be supported?

Catharsis theory

Response theory

Cultivation theory

Stimulation theory

2.5 points  

Question 9

1. When people begin to prefer the media world over the physical word, we call this

The cocoon effect

Escapism

Catharsis

No big deal

2.5 points  

Question 10

1. When media messages make loosely held attitudes more clearly understood, we call this

Reinforcement

Crystallization

Stimulus

The Bandura effect

2.5 points  

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