communication writer please

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comm_22.docx

TO: COMM 2293 Students

FROM: COMM 2293 Instructors

DATE: September 21, 2016

SUBJECT: Assignment 2 Instructions

For Assignment 2, write a direct strategy adjustment email to a dissatisfied customer.

Who you are: administrative assistant (refer to case scenario)

Who your reader is: Emma Barker, a Sun to Go customer

Background: You received the following email complaint from Emma Barker:

I’m very unhappy with the solar kit I purchased from your store on September 6. The salesclerk told me that the Switch 10 Multi-tool solar kit was the perfect charger for backpacking. He told me I could charge the kit from the sun by hanging the solar panel on my backpack as I hiked. But on an overnight hike last weekend, I was caught in a sudden rain shower. The Switch 10 got wet on my backpack, and then I couldn’t use the flashlight or the fan, or charge my phone, which I needed for GPS on the trail. Why is a product sold for backpacking if it doesn’t work in bad weather? I was relying on this product based on your store’s advice and it ruined my trip. I want my money back immediately!

Your task:

1. Visit www.goalzero.com to gather product information about the Switch 10 Multi-tool solar kit and/or other products that may be relevant to the reader’s claim.

2. Draft a direct strategy adjustment email to Ms. Barker ([email protected]).

3. Revise your draft(s) to ensure your message follows the instructions given here, in your COMM class, and on the checklist.

4. Submit your assignment to Turnitin as a PDF file.

Use your own words; do not copy content from any sources you might consult.

Evaluate your own assignment using this checklist.

Message follows the three-part direct strategy

· informative subject line that reflects the main point expressed in the opening

· direct opening

· details in the body

· complete, forward-looking close

Message uses a professional business style and presentation

· anticipates and addresses the reader’s concerns

· follows all the business style points taught so far

· uses complete sentences throughout

· maintains goodwill throughout message

· uses correct email format

· uses full block format, single spaced, readable 11- or 12-point font, and a ragged right margin