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CCACC Consumers Concerned About Cereal Cheaters

We at the CCACC of Springville are committed to exposing frauds in the packaged cereal industry. Recently, we were disappointed to discover that Oxford Cereals has been producing boxes of cereal that had less cereal than claimed on their boxes.

Specifically, CCACC members discovered shortages in two popular cereals: Oxford O’s and Alpine Granola Frosted Flakes with Vitamins & Minerals. One member thought her box of Oxford’s Pennsylvania Dutch-Style Chocolate Brownie Morning Squares was short, but her son had opened the box and had starting eating that cereal before we could weigh the box. We did not collect any data on the other Oxford cereals because none of our members regularly buy those varieties.

For our investigation, members of our group went to their favorite stores and bought 368-gram size boxes of O’s and Alpine Granola Frosted Flakes (about 13 ounces). Boxes were then taken home and weighed.

Oxford O’s results:

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Consumers Concerned About Cereal Cheaters Page 2

Alpine Granola Frosted Flakes results:

We discoved that 80 percent of the boxes weighed less than 368 We call on Oxford Cereals president Whitney Lagata to make a public apology and for Oxford Cereals to issue refunds to all consumers!

If you know of other cases of cereal company cheaters please let us know by e-mail or visit us any Saturday by the big weather balloon display in the Village Mall.

CCACC is planning to expand its scope of consumer investigations. Next on our agenda is exploring shortages in carbonated beverage bottles sold. Look for more details soon.

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