Marketing

MARKETING SURVEY

Tiffine C. Bourland

Business 4036

Apple Corps

Your opinion counts

Your views about us are important, and we are committed to using this information to help shape the product and service priorities we offer, which we and our partners will work on to deliver. This will be done through analyzing information you give together with that provided from a number of other important sources. What you tell us will also influence how we communicate and engage with going forward. We value your opinion, please be assured that the information you provide us with, will be treated with the strictest confidence and anonymity.

Instructions: Please tick the spaces that best represent how you feel about the services and products we offer.

1. What is your gender?

· Male

· Female

1. What is your age range?

· Under 15 15-21

· 22-27 28-35

· 36-43 44-50

· Above 55

2. How did you hear about us and or our service?

· Family member

· Friend

· Adverts

· Online search

3. On a scale of 1 to 5 (1 being lower and 5 being highest) could you rate products and or services we offer?

1. 2. 3. 4. 5.

4. What is the rate of availability of our products and services in your local area?

Highly Not available	Somehow Available	I don’t know	Available	Highly Available

5. Could you explain how our products and services have been of help to you and or your friends and family?

6. Do you know you have our subsidiary outlets in your area?

YES NO

7. If you have been in contact with the customer care unit over the past year, were you satisfied with the response?

Yes No Never

If No! Could you explain why?

8. How would you like us to keep our clients best informed about our products and services?

· E mail

· Sms

· Phone and online pop ups

· Road shows

9. Are there any additional comments to which you think may be of use in improving our company’s features?

10. Thank you very much for your time to answer to our survey. Would you like us to alert you if we have another survey going on?

· YES NO

If NO! Would you tell us the reason why?

Reference

Champagne, M. (May 13, 2014). The Survey Playbook: How to create the perfect survey.

Fowler, F. J. (September 18, 2013). Survey Research Methods (Applied Social Research Methods). SAGE Publications, Inc; 5 edition.