Fundamentals of Supply Chain Mgmt Assignment 2
Assessment 2
Dell has been selling computers for over 25 years with its unique, direct build-to-order sales model. After reading the related articles from the Capella library (linked in the Resources under the Required Resources heading), answer the following questions (use these questions as section headers):
· Why has Dell's direct supply chain been so successful?
· Describe the main supply chain challenges that Dell is now facing and provide your recommendations for solving them.
· Was Dell's decision to sell its products via retail outlets a viable solution? Do you agree with this distribution strategy? Why or why not?
Submit your answer in a Microsoft Word document in 600–800 words. All written assignments should follow APA rules for attributing sources.
Required Sources:
Kapuscinski, R., Zhang, R. Q., Carbonneau, P., Moore, R., & Reeves, B. (2004). Inventory decisions in Dell's supply chain. Interfaces, 34(3), 191–205. doi:10.1287/inte.1030.0068.
Blanchard, D. (2012). Dell taps into innovation to reach emerging markets. Industry Week/IW, 261(11), 45.
Assessment 2
Dell has been selling computers for over 25 years with its unique, direct build
-
to
-
order sales
model. After reading the related articles from the Capella library (linked in the Resources under
the
Required Resources heading),
answer the following questions
(use these questions as
section headers)
:
·
Why has Dell's direct supply chain been so successful?
·
Describe the main supply chain challenges that Dell is now facing and provide your
recommendations for solving them.
·
Was Dell's decision to
sell its products via retail outlets a viable solution? Do you agree
with this distribution strategy? Why or why not?
Submit your answer in a Microsoft Word document in 600
–
800 words. All written assignments
should
follow APA rules
for attributing sources.
Required
Source
s
:
Gray, M. (2007). Revolving around the customer [supply chains customisation].
Manufacturing, 86(6), 28
–
31. doi:10.1
049/me:20070603.
Kapuscinski, R., Zhang, R. Q., Carbonneau, P., Moore, R., & Reeves, B. (2004). Inventory
decisions in Dell's supply chain. Interfaces, 34(3), 191
–
205.
doi:10.1287/inte.1030.0068.
Blanchard, D. (2012). Dell taps into innovation to reach emerging markets. Industry Week/IW,
261(11), 45.
Assessment 2
Dell has been selling computers for over 25 years with its unique, direct build-to-order sales
model. After reading the related articles from the Capella library (linked in the Resources under
the Required Resources heading), answer the following questions (use these questions as
section headers):
Why has Dell's direct supply chain been so successful?
Describe the main supply chain challenges that Dell is now facing and provide your
recommendations for solving them.
Was Dell's decision to sell its products via retail outlets a viable solution? Do you agree
with this distribution strategy? Why or why not?
Submit your answer in a Microsoft Word document in 600–800 words. All written assignments
should follow APA rules for attributing sources.
Required Sources:
Gray, M. (2007). Revolving around the customer [supply chains customisation].
Manufacturing, 86(6), 28–31. doi:10.1049/me:20070603.
Kapuscinski, R., Zhang, R. Q., Carbonneau, P., Moore, R., & Reeves, B. (2004). Inventory
decisions in Dell's supply chain. Interfaces, 34(3), 191–205.
doi:10.1287/inte.1030.0068.
Blanchard, D. (2012). Dell taps into innovation to reach emerging markets. Industry Week/IW,
261(11), 45.