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August 20, 2016

Chief Executive Officer ABC Corporation, 100 ME main street, New Delhi, India 110002

Dear Mr. Smith:

When a business is venturing to a new country, there are a lot of things that should be put into consideration. Different countries have different values, beliefs, and other cultural considerations that we should put in mind when starting a business in other countries[footnoteRef:1]. As we gear towards moving our operations to china, it is very important to consider the beliefs, values and cultural considerations of that country. China is a family of mutually unintelligible and closely related languages. The languages are known local languages, varieties of Chinese or dialects of Chinese. Comment by Brad Lycan: Good introduction for your letter Comment by Brad Lycan: Foot notes look good [1: Passport to trade. (2014). Business communication. Retrieved from: http://businessculture.org/western-europe/business-culture-in-germany/business-communication-in-germany/ ]

When it comes to communication, non verbal communication is cherished in the country. Facial expressions are translated to respect, good reputation and honor. For instance: Comment by Brad Lycan: Use a colon here

Chief Excutive Officer August 20, 2016 Page 2

Facial expression for agreement

There are different types of facial expressions that are used in the country. One of them is Diu-mian-zi which is used when the deeds or actions of a person have been shown to people. Gei-mian-zi is the other type of facial used in china which entails the giving of face to other people through show of respect. Liu-mian-zi is the third face, and it is developed by evading mistakes and showing knowledge in action. Jiang-mian-zi is when the face is enlarged through others, i.e. somebody complementing you to a colleague. Chinese non-verbal communication talks volumes[footnoteRef:2]. Since the Chinese struggle for synchronization and are group reliant, they depend on facial expression, voice of tone and pose to tell them what a person feels. Frowning while one is speaking is understood as a sign of discrepancy. Thus, most Chinese uphold an inexpressive expression when speaking. It is considered impolite to gaze into other person's eyes. In full situations the Chinese evade contact of the eye to give themselves solitude. Comment by Brad Lycan: Add comma here to avoid run-on sentence Comment by Brad Lycan: Good research and writing [2: Mu Zhiling & Li Guanhui. (2009). nonverbal communication: Chinese Emotion and Gesture. Retrieved from: http://www.ling.gu.se/~biljana/gestures2.html ]

When it comes to verbal communication, equally, the Chinese love respect when communicating verbally. It’s not good to call a person at home later than 10pm unless they have told you to do so. When calling or answering phone calls, it is important for you to identify yourself by your name. Chinese also value few chatty and polite phrases when conversing.

These are just a few of the rules that apply when it comes to verbal communication. When it comes to written communication, Chinese also value politeness. For instance use of capital letters is regarded as rude. Chinese also value Confucianism. This is a system of ethics and behaviors that stress the responsibility of individuals towards one another on basis of their relationship. The basic views are based on five different relationships. The Chinese also value privacy, punctuality and order. They also do not like doing business with companies they do not know.

Before the employees represent the company in china, it is very crucial that they undergo special training program. The employees should be taught about business communication as it is very crucial.[footnoteRef:3] I would recommend a program that will teach the employees the different types of non verbal gestures that the people in china use and value. The program should also teach the employees the rules of verbal and written communication in china. The program should also include the different values and beliefs of the country. This will equip them with enough knowledge about the culture of the country, and this will enable them fit better in the country. Sincerely, Comment by Brad Lycan: Add comma to avoid run-on sentence [3: Taylor, S. (2005). Communication for business: a practical approach. Harlow, England New York: Pearson Longman. ]

Nathaniel Lowe Director of Admissions

Encl.: Brochures, Reservation Form cc: Vice President, Human Resources

References Comment by Brad Lycan: APA looks good