unit2_assignment-mba6900

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unit1_assignment-mba6900.docx

Introduction

This report looks into the Amazon business design model and the revenue/ marketing model. The reason for choosing the company is because it is the epitome of the e-commerce model that has diversity and the coalescing of these models and designs is well oriented in order to bring the efficacy in the functioning of the company.

Preliminary Outline

In this faction we will look at the various components that shall be contained in the main research paper. The first area will be the introduction that will yield information that is about the foundation of amazon and ecommerce business models. The part will highlight the flow of the rest of the paper and its components.

From the introduction we will embark on the background information of the company in terms of the various factions that compose the entire brand. More to that we will strive to understand the e-commerce trade and transaction process that is commonplace in Amazon. The other faction that we will look into is the five point porter analysis of the company. At this juncture we will look into the factions in market entrant threats, substitute threats and bargaining powers.

The next faction shall involve the SWOT analysis of the company. This will entail looking into the strengths of the company, its opportunities in the environment, the weaknesses and the threats that are within the same environment. In order to comprehend the environment well we will also conduct a political, social, economic and technological factors in the environment.

Progress So far

The work that has been is to settle on a company (Amazon). Secondly, the brief description of the company has also been undertaken. This has been identified as the description of the e-commerce business model and designs of Amazon. The other area of concern is the availability of information and data that shall backup the information which was identified as the research articles. The other area that was identified with is the need to identify with the concept of e-commerce and have profound information on the concept. The progress has also involved the coalescing of information from two different areas in e-commerce. The other issue is to involve the ethics and involve a definitive timeline.

Timeline Projection

Activity

Timeline

Introduction, Background Information

Week 1

E-commerce Concept

Week 2

SWOT, Porter’s Five analysis Point and Environmental Study

Week 3-4

Recommendations and Conclusion

Week 5

Conclusion

The paper involved the summary of the capstone project that shall involve the analysis of Amazon’s e-commerce model. More to that we looked at the various components that shall be evaluated in the body of the paper. The other issue was to look at the projected timeline for each of the slated activities.