Global Business
Produce a 1,500-word business report that provides an examination of the environment of international business. Students should consider the discussion of globalisation and internationalisation, the importance of business environment analysis and its application by business managers.
This assignment assesses the following learning outcomes of this module.
Application of theoretical concepts of International Business
Critically appraise the theoretical underpinnings of International Business
Understand the different issues and challenges business face when they operate in an international environment
This assignment will be assessed based on the following:
Knowledge and understanding of key concepts
Analysis and level of argument
Extent of reading and references used
Structure and presentation
Please follow the below structure
1) Introduction
2) Globalisation and Internationalisation
3) Business Environment Analysis ( discuss on the 4 RISK)
3.1 Cross Cultural Risk
3.2 Commercial Risk
3.3 Country Risk
3.4 Currency (Financial Risk)
4) Application of the 4 Risk (Discuss and give example on how to overcome the risk)
5) Conclusion
The assignment should have 8 articles, 3 out of the 8 articles must be peer review journal articles. The articles and journal should not be written for more than 5 years ago.