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Peer Review Summary

Learning Team D

BUS/475

06/13/2016

Dr. Steve Verrone

Peer Review Summary

This week Learning Team D reviewed two team members’ Strategic Plan Part 1: New Product or Service drafts. The drafts took two different approaches to the same assignment, one chose to create a business and product and the other decided to use an existing organization and product.

Deangelo Reynolds created a company, Reynolds, Inc. The company’s mission was to provide “honest to goodness family oriented business that treats consumers like family.” Reynolds, Inc. provided an innovative business proposition with combining a café with a carwash. The company “envisions a future in which the first car wash café expands to other areas that meet the needs and desires of a targeted market.”

Crystal Fargo took an already existing health care facility, St. Vincent Health and added an innovative video treatment feature. The core values of the company will carry over to the new division. The mission and vision mimic that of the organization as a whole.

Strengths- Angelo

Both Reynolds, Inc. and St. Vincent Health took services that were already available in the market and upgraded them. St. Vincent hospital took healthcare to a new level with video or virtual visits for patients who need to consult with a physician, but are unable to commute to the office because they have no transportation. Reynolds, Inc. offers the convenience of a café with the benefit of a car wash for consumers on the go or simply want a cup of coffee. Both businesses have strengths and are marketable because they offer a unique service, a new idea generated from existing products and services. Innovation is one way to take advantage of the opportunities available in a competitive market.

Needs Improvement-Ana

The team felt there were minimal improvements to be made to Deangelo’s paper relating to formatting. He used the proper format for business writing typical for an executive summary. However, we recommended double spacing and first sentence indentation to adhere to APA guidelines.

Conclusion-