2 Discussion questions

"Pitch Perfect"  Please respond to the following:

· Watch the following Lynda.com videos from the video serious Giving Your Elevetor Pitch with Todd Dewett:

. “Benefits to an Elevator Pitch” (2 min 01 s)

. “Making an Initial connection” (2 min 43 s)

. “Structuring your Pitch” (3 min 57 s)

· Then, rank the following factors in order of importance when developing an elevator speech, and provide a rationale for your response.

. Speech is confident, not arrogant

. Use of positive and compelling words

. Short in duration

. General to the industry in question

. Specific to the company’s mission and company’s values

"I Have a Plan"  Please respond to the following:

· Per the text, planning isn’t just what you do to go into business; it’s what you have to do to stay in business. Speculate on the planning mechanism(s) that you believe would work well for your NAB business if implemented properly. Provide a rationale for your response.