Persuasive Speaking Outline about "Should Professional Athletes Get Paid Less?"
Persuasive Speech Assignment
- Attitude or Behavior
- 8-10 minutes, 50 points
- Outline day of speech 10 pts.
- 3 sources cited and listed at end of outline
- Q&A, Capstone conclusion
- Visual Support Optional
- Dates:
Preparing the Persuasive Presentation
- Three step process
- Tell us what you’re going to tell us
- Tell us
- Tell us what you told us
Steps to follow
- Analyze audience
- Select topic: attitude, behavior
- Plan body, gather material
- Prepare Introduction, Conclusion
- Prepare outline, notes
- Practice and deliver
Analyze Audience
- Audience centered
- Demographics
- Needs motivate
- Attitude/strength
Select Topic
- Attitude or Behavior
- Familiar
- Care about
- When in doubt
- New and timely
- Improve health, well being, wealth
Rule of 3
- Introduction
- Attention
- Preview
- Purpose
- Body:
- 3 main Points
- 3 types support
- Conclusion
- Attention
- Summary
- Final statement
Why should I??
- To change attitude or behavior
- I want my audience to believe _____
- I want my audience to do____
- Audience’s questions
- Why should I believe___?
- Why should I do____?
Plan Body
- Answers to “why should I?”questions become main points
- MP1 You should because___
- MP2 You should because___
- MP3 You should because___
Gather Support
- MP#1
- Fact
- Example
- Quote
- MP#2
- FEQ
- MP#3
- FEQ
- Support main points
- Fact
- Example
- Quote
Introduction, Conclusion
- Get Attention
- Preview
- State Purpose
- Regain attention
- Summarize
- Final Statement
Transitions
- Introduction transition
- Body
- MP1 transition
- MP2 transition
- MP3 transition
- Conclusion
Monroe’s Motivating Sequence
- Attention
- Need
- Satisfy
- Visualize
- Request Action
Practice and Deliver
- 10 times
- In front of others
- Seek feedback
- Watch time
- Flexible wording
- 95% eye contact
- Impromptu
- Manuscript
- Memory
- Extemporaneous
Visual support
- Remove from sight until used
- Preview the visual
- Remove from sight when finished
- Large enough to see from back
Power Point
- Use phrases not sentences
- Only 3-5 lines
- 40 characters per line
- Avoid all caps
Most people who use power point have no power and no point.
Questions
- Announce
- Parameters
- Rephrase for all
- Answer for all
- Avoid simple answers
- Introduce/plant
- End with capstone
- Attacks
- Audience has right to attack
- R ealize
- R espect
- R efocus
Critique the speeches
Needs
- Self Actualization
- Esteem
- Love and Belonging
- Safety
- Physiological
Scale
- Unaware
- Aware but opposed
- Aware but don’t care
- Informed, interested, neutral
- Convinced
- Ready to act
- Explain problem
- Refute opposing argument
- Show issue impacts life
- Show proposal is best solution to problem
- Reinforce belief, give new reasons
- Show how, when and where to act
Persuasion
- Social Judgment Theory
- Acceptance
- Rejection
- Non-Commitment
- Ego Involvement
Cognitive Dissonance
- uncomfortable feeling caused by holding two contradictory ideas
- people have a motivational drive to reduce dissonance by changing their attitudes, beliefs, and behaviors, or by justifying or rationalizing their attitudes, beliefs, and behaviors
- Dissonance leads to change
- Post decision dissonance
Selective Exposure
- Avoiding contrary information
- Selecting information consistent with existing beliefs
Post-decision dissonance
- 1- the more important the issue
- 2- the longer an individual delays in choosing between two equally attractive options
- 3- the greater the difficulty involved in reversing the decision once its been made
A need for reassurance, that you have made the right choice.
Minimal justification
- To get attitude change: offer just enough incentive to elicit counter-attitudinal behavior
Fallacies: errors in reasoning
- Hasty generalization: conclusion based on inadequate information
- Red Herring: diverting listen from real issue
- Attack the person: criticize opponent not argument
- False cause: assuming cause when unrelated
- Unproven assumption: treat opinion as proven
- False analogy: exaggerated or erroneous comparison
- Either/or: presenting only two sides
- Straw man: set up weak argument so it can be defeated