Persuasive Speaking Outline about "Should Professional Athletes Get Paid Less?"

profilekrkm7077
persspeech225_1.ppt

Persuasive Speech Assignment

  • Attitude or Behavior
  • 8-10 minutes, 50 points
  • Outline day of speech 10 pts.
  • 3 sources cited and listed at end of outline
  • Q&A, Capstone conclusion
  • Visual Support Optional
  • Dates:

Preparing the Persuasive Presentation

  • Three step process
  • Tell us what you’re going to tell us
  • Tell us
  • Tell us what you told us

Steps to follow

  • Analyze audience
  • Select topic: attitude, behavior
  • Plan body, gather material
  • Prepare Introduction, Conclusion
  • Prepare outline, notes
  • Practice and deliver

Analyze Audience

  • Audience centered
  • Demographics
  • Needs motivate
  • Attitude/strength

Select Topic

  • Attitude or Behavior
  • Familiar
  • Care about
  • When in doubt
  • New and timely
  • Improve health, well being, wealth

Rule of 3

  • Introduction
  • Attention
  • Preview
  • Purpose
  • Body:
  • 3 main Points
  • 3 types support
  • Conclusion
  • Attention
  • Summary
  • Final statement

Why should I??

  • To change attitude or behavior
  • I want my audience to believe _____
  • I want my audience to do____
  • Audience’s questions
  • Why should I believe___?
  • Why should I do____?

Plan Body

  • Answers to “why should I?”questions become main points
  • MP1 You should because___
  • MP2 You should because___
  • MP3 You should because___

Gather Support

  • MP#1
  • Fact
  • Example
  • Quote
  • MP#2
  • FEQ
  • MP#3
  • FEQ
  • Support main points
  • Fact
  • Example
  • Quote

Introduction, Conclusion

  • Get Attention
  • Preview
  • State Purpose
  • Regain attention
  • Summarize
  • Final Statement

Transitions

  • Introduction transition
  • Body
  • MP1 transition
  • MP2 transition
  • MP3 transition
  • Conclusion

Monroe’s Motivating Sequence

  • Attention
  • Need
  • Satisfy
  • Visualize
  • Request Action

Practice and Deliver

  • 10 times
  • In front of others
  • Seek feedback
  • Watch time
  • Flexible wording
  • 95% eye contact
  • Impromptu
  • Manuscript
  • Memory
  • Extemporaneous

Visual support

  • Remove from sight until used
  • Preview the visual
  • Remove from sight when finished
  • Large enough to see from back

Power Point

  • Use phrases not sentences
  • Only 3-5 lines
  • 40 characters per line
  • Avoid all caps

Most people who use power point have no power and no point.

Questions

  • Announce
  • Parameters
  • Rephrase for all
  • Answer for all
  • Avoid simple answers
  • Introduce/plant
  • End with capstone
  • Attacks
  • Audience has right to attack
  • R ealize
  • R espect
  • R efocus

Critique the speeches

Needs

  • Self Actualization
  • Esteem
  • Love and Belonging
  • Safety
  • Physiological

Scale

  • Unaware
  • Aware but opposed
  • Aware but don’t care
  • Informed, interested, neutral
  • Convinced
  • Ready to act
  • Explain problem
  • Refute opposing argument
  • Show issue impacts life
  • Show proposal is best solution to problem
  • Reinforce belief, give new reasons
  • Show how, when and where to act

Persuasion

  • Social Judgment Theory
  • Acceptance
  • Rejection
  • Non-Commitment
  • Ego Involvement

Cognitive Dissonance

  • uncomfortable feeling caused by holding two contradictory ideas
  • people have a motivational drive to reduce dissonance by changing their attitudes, beliefs, and behaviors, or by justifying or rationalizing their attitudes, beliefs, and behaviors
  • Dissonance leads to change
  • Post decision dissonance

Selective Exposure

  • Avoiding contrary information
  • Selecting information consistent with existing beliefs

Post-decision dissonance

  • 1- the more important the issue
  • 2- the longer an individual delays in choosing between two equally attractive options
  • 3- the greater the difficulty involved in reversing the decision once its been made

A need for reassurance, that you have made the right choice.

Minimal justification

  • To get attitude change: offer just enough incentive to elicit counter-attitudinal behavior

Fallacies: errors in reasoning

  • Hasty generalization: conclusion based on inadequate information
  • Red Herring: diverting listen from real issue
  • Attack the person: criticize opponent not argument
  • False cause: assuming cause when unrelated
  • Unproven assumption: treat opinion as proven
  • False analogy: exaggerated or erroneous comparison
  • Either/or: presenting only two sides
  • Straw man: set up weak argument so it can be defeated