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l infox is Lion’s in-house logistics provider,
servicing a large proportion of its transport
and operations needs, including ambient
and temperature-controlled warehousing on
the east coast of Australia and linehaul trans-
port nationally on all major legs. Lion last year
engaged Linfox to manage the majority of its
Australian distribution requirements.
Lion (formerly Lion Nathan National Foods)
is a leading beverage and food company with
a portfolio that includes many of Australia and
New Zealand’s favourite brands. The Dairy
& Drinks division (formerly National Foods)
produces household-name brands of milk and
dairy beverages, juice, dairy, cheese and soy
products. The Dairy & Drinks footprint includes
production facilities and sales offices in all
Australian states, as well as New Zealand,
Singapore, Malaysia and Indonesia.
New national distribution network In addition to consolidating linehaul and trans-
port operations for Lion, a key feature of the
massive 3PL contract was the establishment of
two new national distribution centres in Sydney
and Melbourne.
The Sydney NDC was up and running in
January 2009, with the new Melbourne NDC at
Laverton now fully operational as of June 2011.
With a storage capacity of more than 26,000
pallets, the new 28,600 m2, temperature-con-
trolled Laverton NDC is a high-velocity opera-
tion, distributing over 100,000 cases per day.
High velocity, short shelf-life SKu Linfox’s NDC operations manager Travis Small
said: “Many of the SKU (stock keeping units) we
distribute for Lion have a limited shelf life.
“Stock turns over very quickly. Storing and
distributing such SKU efficiently requires a
smart DC layout and storage systems.
“The use of drive-in or double deep storage
racks would have improved the site’s total
storage capacity. But, given the high turnover of
the products we are distributing, Linfox opted
for single deep selective racking to provide safer,
faster, unrestricted access to every product
line,” he said.
“It also gives us total storage flexibility, with
just about every product capable of being
slotted in every location.”
The warehouse fit-out was designed and
installed by Dematic.
“Dematic didn’t just meet our demanding
project deadlines, they exceeded expectations
at every phase of the project,” added Linfox’s
Travis Small.
“We basically took possession of a massive
empty shed in October 2010 and had to bring
the first phase of the NDC with over 20,000
pallet locations online before Christmas. Fitting
out a DC with over 20,000 pallet locations in
such a short timeframe is no small task, and
installation of the storage system was very much
on our critical path.
“Their ability to complete the installation of
more than 26,000 pallet storage locations ahead
of time across all four implementation phases
contributed greatly to our meeting critical project
delivery milestones.”
project management the key Dematic’s project engineer Joe Carmody said
implementing the short, two-month installation
schedule required all of the company’s extensive
project management experience.
“It was essential we had all of the storage
equipment in place prior to each phase going
live, which meant working around the clock,
seven days a week when necessary,” he said.
The installation of such a large storage system
in under two months was only made possible
through Dematic’s ISO9001 Certified Quality
System-accredited project management and
implementation methodology, said Mr Carmody.
Initiatives included:
• Setting up a steering committee comprising
senior Linfox and Dematic managers to facili-
tate open communications at a high level,
and ensure any non-project related matters
that may impact the project were assessed.
• Project planning and scheduling, including
a detailed program of works covering all
major implementation tasks from site estab-
lishment and installation to commissioning
and acceptance.
• Development and implementation of a struc-
tured risk management process.
• Regular site meetings, detailed weekly
progress and monthly reporting.
InTEgRATED suppLy chAIn ExpERTIsE wIns LIOn’s shARE fOR LInfOx
mHD SUPPLY CHAIN SOLUTIONS — SePTember / OCTOber 2011
S U p p ly c H a i n32
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Flexible Dc design and layout The Laverton NDC is currently configured with
two separate chambers – one providing storage
for over 21,000 pallets, and the other more
than 5,000.
Splitting the NDC into separate chambers
gives Linfox the flexibility to run different zones
at different temperatures, if required. The NDC
and storage system layout make it easy for
walls to be added to create further separate
chambers as required.
High volume order fulfilment About half of the NDC’s orders are despatched
as full pallets. Split-case orders are picked from
Colby Cartonflo carton live storage and packed
into shippers and palletised for local direct-to-
store delivery through Linfox’s route trade distri-
bution network.
All order picking is RF-directed, with both
Linfox and Lion running SAP IT.
Through its Vision Zero program, Linfox is totally
committed to ensuring occupational health and
safety (OH&S). To that end, the NDC’s storage
systems incorporate a number of safety initiatives,
including the ColbyRACK Protect-a-Rack.
Dematic designed the 26,000 pallet capacity
storage system to suit Lion’s requirements,
which includes not storing products on the
ground for hygiene reasons. A first storage
beam level 300 mm above ground keeps all
pallets clear of contamination or pests and
provides sufficient access for regular cleaning.
Pallets are typically stored six-high, with a top
beam level of around 8 metres.
Optimising storage system safety To help prevent rack damage during pallet
put-away and retrieval, the storage system incor-
porates modified Colby Protect-a-Racks to suit
the 300 mm high first beam level on all rack
uprights, together with end-of-aisle protection.
All aisle-facing uprights have also been fitted
with Colby Protect-a-Base. The new baseplate
protector is mounted to the base of front uprights,
providing protection at ground level against minor
collisions with forklifts and pallets. It features an
angled front face, which curves and wraps around
the whole upright to eliminate any catch points
when pallets are being placed or removed.
Colby Protect-a-Rack upright protectors
interlock with the Protect-a-Base, forming a
highly robust member. Protect-a-Rack upright
protectors not only deflect impacts away from
the upright, they also absorb them and transfer
inertia to the strongest part of the rack – the
bracing nodes. They also include a rear flange
protector to ensure the entire upright is shielded
from direct impact damage from the rear.
“Safety is obviously our number one concern.
Preventing storage systems from getting
damaged in the first place not only provides a
much safer workplace, it will also reduce operat-
ing costs over the life of the DC,” said Linfox
operations manager Travis Small.
For more information call (02) 9486 5555 or
visit www.dematic.com.au.
caption: Joe carmody and travis Small.
mHD SUPPLY CHAIN SOLUTIONS — SePTember / OCTOber 2011
S U p p ly c H a i n 33
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