Sir

This will be a 2 page paper, double spaced with 2 peer reviewed sources. Your focus is on organizational change. You will direct your paper to the client. Take a look at the rubric which will help you to organize your paper. Be sure to follow the directions, use headings in your paper for better organization, and include the following in your paper:

Client is McDonalds

· The organization’s problem: Growing trend toward healthy eating, Increased competition, out of sync needs radical makeover to reinvigorate growth, reinvent brand. (this portion will be written by another member of my group)

****I need a 2 page paper, with 2 peer reviews sources that cover the following for our client McDonalds, and the problem identified.

· Identify a major organizational change that will have implications for the organization’s culture and leadership- (example)<- do not have to use

The change of the items the chain will now offer, to accommodate the healthier eating trend without totally changing the original McDonald’s brand and well known and loved items. Keeping ahead of the competition while making this change, in hopes that the change is successful. Question to ask is will the healthy eaters begin to eat at there?

What are the some of the forces that are driving this change in the organization (internal? or external? or both?) (example) Internal and external, external for your customers you care about and their health, internal in order to keep up with the changes in the market and your customers and to stay ahead.

Criterion 2 Analysis: What are the organizational behavior problems confronting the organization? This is a detailed analysis of the situation using concepts developed in this course. This section is where you demonstrate your ability to apply the concept. High level of critical thinking skills applied to analyze how to achieve major organizational change. Specific implications analyzed. Theories discussed and choice of best theory clearly explained in detail.

· Choose the best change theory for the desired outcome, and apply the change theory to your organization (example) <- do not have to use

Pilot stores for testing of the new products

Polls/surveys to reach customers to see what interests they have

Taste testing done at select sites for feedback

Promotional gift cards for free samples

Theory Of Change >How Does Theory of Change Work? >Example

1. Identifying long-term goals

2. Backwards mapping and connecting outcomes

3. Completing the outcomes framework

4. Identifying Assumptions

5. Developing Indicators

6. Identifying Interventions

Criterion 3 Recommendations: A well-reasoned recommendation for action. Solutions are our business, so this is a central goal to your project. Recommendations were very clear, organized and a logical extension of the analysis

Double-spaced, Times New Roman font, headings, topic sentences