SWOT Analysis

By focusing on the healthy well being of children, Arkansas Children’s Hospital places the center of its attention on ensuring that all children are healthy. Not just today when they come into the hospital with a medical emergency but that they remain healthy. Outlined in their strategic plan, the hospital explains how their vision will be implemented within the organization. The strategic plan is developed after establishing new issues that are not addressed by the hospital but are captured by the hospital vision. The mission of transforming the health care delivery to children has been the basis of the hospital even before it was established. Also included in the strategic plan, there are instructions that will assist in achieving the vision that has shaped the hospitals mission.

Organization Structure of ACH

Arkansas Children Hospital is headed by the CEO, who formulates all of the departments. They also assist in the organization, management, , and coordination of the day-to-day operations which in turn will move of the hospital towards the realization of the set goals and objectives. After the CEO is the Chief Finance Officer, who oversees the management of the hospital finances. The president of the hospital research institute heads the research department of the hospital. The chief nursing officer is the head of the nursing department that performs the lion share of the services delivery for the hospital. Majority of the authority to make decision regarding the direction of the organization involves the hospital board. The board must authorize on the activities and the new projects that the hospital should invest.

Current Key Leaders of the Hospital

The key leaders of the hospital include the hospital CEO, who is the hospital president, chief finance officer, the president of the hospital research institute and the chief nursing officer ( Pediatric Health Care | Arkansas Children's Hospital | Little Rock, Arkansas ). The four positions demand through lobbying so as that only the right candidates gets appointed into the positions. The CEO oversees the general operation of the hospital by working closely with the departmental heads.

Change of Management Model used by ACH

Arkansas Children Hospital uses Kurt Lewin theory for the purpose of understanding employee's behaviors when it comes to changes. The hospital relies on the model three phases that are Unfreezing, moving and freezing. ACH embraces the model as an essential tool for identifying factors that may hinder or promote changes within the hospital. After establishing the positive driving forces within the hospital workforce, ACH works on positive factors so as to have a smooth and successful change of management.

Hospital Management Board Involvement

The management is constantly involved in the implementation of the hospital strategic plan by authorizing evaluation on the general progress of the hospital towards realizing the set goals and objectives. Results from the evaluation help to establish whether the hospital is on the right path or have deviated from the path. The management board takes the relevant measures to make sure that the hospital remains on track at all the time.

ACH Major Service Delivery and Support Activities

Location

Arkansas Children Hospital is one of the largest children hospitals within the United States. The hospital provides health care to children from birth until they reach the age of 21 years. The hospital is located in the little lock of Arkansas.

Target market

The hospital targets on all the children born in Arkansas and the neighboring areas. The hospital also provides education on health care to the community around.

Services

Arkansas Children Hospital provides a range set of specialty outpatient and inpatient services for families and patients. The hospital offers services outlined below:

· Education and child life departments: This department addresses educational, emotional, social and recreational needs of all the hospitalized children and adolescents. The department uses programs with appropriate activities that help to reduce anxiety, stress and help boost positive feeling about health care ( ACH Child & Family Services ).

· Neonatal Unit: The hospital offers has the largest Neonatal Intensive Care Unit in the United States. The unit has private rooms well equipped and unit ponds to cater for various needs of the infants. The unit rooms have reduced noise levels and reduced light brightness ( ACH Child & Family Services ). The unit also provides a lactation room and other five special rooms where the child-parent bond is enhanced or established.

· The Burn Center: The center provides quality personal care for the paediatric and adults. Also, the centre provides education and prevention programs to communities with the help of the state.

· Extracorporeal Membrane Oxygenation (ECMO) Unit: ACH is fully equipped to provide care for ECMO patients. Another method of treatments such as the heart-lung bypass technique is used to treat infant's heart or lung diseases that are reversible ( ACH Child & Family Services ). The method is applied if known convention methods have failed to provide the treatment.

· Center for Craniofacial Anomalies: The hospital has Craniofacial Clinic. The clinic provides evaluation, diagnosis, and treat of children with various craniofacial malfunctions and deformities

Research

Arkansas Children Hospital incorporated the Research Institute into their organization. The ACH Research Institute provides the avenue to assist in accomplishing the hospitals goal of providing adequate health care to children thereby making a way for the children to grow into healthy adults. The researchers employed by Arkansas Children’s Hospital have the same goals as the main hospital and embrace it as a very pivotal process in promoting healthy children. The research department is composed of individuals who are focused on eradicating, stopping, and treatment of the childhood diseases. As a result of the hospital houses research programs in endocrinology, paediatric pharmacology, osteogenesis, infectious diseases and center for applied research evaluation.

Arkansas Children Hospital uses different types of communication to place emphasis on the hospital. Utilizing television, radio, social media and other forms of technology allows the hospital to advertise or market their organization. Their theme surrounds the basis that this is a hospital capable of providing hope, love, care and cure to their patients and families.

Billing

Because of the professional services the hospital provides, it is sometimes necessary to bill the patient or their family for the hospital services they have received. Services received by the physicians or even the dental services sometimes result in charges. Where the patients are not able to meet their bills the hospital assists the individuals and families to apply for the available funding programs by the hospitals (ACH Funding | ACH Payments ). The funds allocated to the programs are donations well-wishers individuals as well as the grant from the Federal government,

Value Chain Implementation

The hospital can use value chain to implement the strategic plan by ensuring that all the activities and services provided adhere to the best level standards. Arkansas Children Hospital strategic plan is divided into four major areas of focus that is, safety care, reduced cost control, and responsible growth and finding a cure for all the ailments. Value chain activities and services are the foundations of the strategic plan, and thus, the hospital must ensure only the best is provided.

ACH Child & Family Services. (n.d.). Retrieved April 8, 2016, from ACH Child & Family Services: http://www.achservices.org/