M1

Milestone One: Company Identification

You have been hired as a consultant at the company you have been researching (APPLE INC.). This report is an in-depth look at the strategy and corporate management based on your detailed research completed throughout the semester.

Identify the company you are researching along with answers to the Component 1 assignment questions. Company: Apple Inc.

Strategy and the Strategic Management Process at your Chosen Company Describe the industry you are investigating. Identify the company you are researching along with the mission, vision, values, and strategic plan. Be sure to answer the following questions:

· Describe the industry in which the company operates.

· What is the company’s stated strategy? Is it a winning strategy?

· How does the company’s mission statement compare to those of its competitors?

· How do the mission, vision, and values support strategic objectives or performance targets of your company?

· What do the mission, vision, and value statements say about the company and its leadership?

APA format, with citation within the text and reference page (academic resources at least 2).