Strategic Plan Part 1: New Product or Service
Strategic Plan Part 1: New Product or Service
Please write this paper in your own words. DO NOT Copy from any websites or any other papers.
Use the Strategic Planning Outline as a guide to complete sections of your capstone project each week. A final paper is due in Week 5. Cite your resources.
Choose a business in which you will propose a new product or service in a new division of your chosen company. You may find it helpful to review the various strategic management and business models of companies in an industry that interests you, using the IBISWorld and Mergent Online databases found in the University Library. Your proposed new product or service division of this company will serve as the context for the Strategic Plan that you will develop during this course.
Write a 1,400- to 1,750-word paper in which you explain the importance of innovation in your chosen business's vision, mission, and values, and determine your business model for this new division. Include the following:
· Propose a new product or service for the new company division. The division should be customer-focused with an innovative mission statement. Ensure that you are differentiating your product or service.
· Describe how the division addresses customer needs and achieves competitive advantage.
· Create a vision and a business model for this new division that clearly demonstrates your decision on what you want your business to become in the future.
· Explain how the vision, mission, and value of the new division align with the company's mission and vision.
· Summarize how the vision, mission, and values guide the division's strategic direction.
· Define your guiding principles and values for your division in the context of culture, social responsibility, and ethics.
Format your paper according to APA guidelines, including at least two cited references in your paper. Write the paper in third person voice.
Strategic Plan Part 1: New Product or Service
Please write this paper in your own words. DO
NOT Copy from any websites or any other
papers.
Strategic Plan Grading Guide
Strategic Planning Outline
Use
the Strategic Planning Outline as a guide to complete sections of your capstone project
each week. A final paper is due in Week 5. Cite your resources.
Choose
a business in which you will propose a new product or service in a new division of
your chosen company. You may find it helpful to review the various
strategic management
and business models of companies in an industry that interests you, using the IBISWo
rld and
Mergent Online databases found in the University Library.
Your proposed new product or
service division of this company will serve as the context for the Strategic Plan that
you will develop during this course.
Write
a 1,400
-
to 1,750
-
word paper
in which you explain the importance of innovation in your
chosen business's vision, mission, and values, and determine your business model for this
new division. Include the following:
·
Propose a new product or service for the new company division
. The divi
sion
should be customer
-
focused with an innovative mission statement. Ensure that you
are differentiating your product or service.
·
Describe how the division addresses customer needs and achieves competitive
advantage.
·
Create a vision and a business model f
or this new division that clearly demonstrates
your decision on what you want your business to become in the future.
·
Explain how the vision, mission, and value of the new division align with the
company's mission and vision.
·
Summarize how the vision, missi
on, and values guide the division's strategic
direction.
·
Define your guiding principles and values for your division in the context of culture,
social responsibility, and ethics.
Strategic Plan Part 1: New Product or Service
Please write this paper in your own words. DO
NOT Copy from any websites or any other
papers.
Strategic Plan Grading Guide
Strategic Planning Outline
Use the Strategic Planning Outline as a guide to complete sections of your capstone project
each week. A final paper is due in Week 5. Cite your resources.
Choose a business in which you will propose a new product or service in a new division of
your chosen company. You may find it helpful to review the various strategic management
and business models of companies in an industry that interests you, using the IBISWorld and
Mergent Online databases found in the University Library. Your proposed new product or
service division of this company will serve as the context for the Strategic Plan that
you will develop during this course.
Write a 1,400- to 1,750-word paper in which you explain the importance of innovation in your
chosen business's vision, mission, and values, and determine your business model for this
new division. Include the following:
Propose a new product or service for the new company division. The division
should be customer-focused with an innovative mission statement. Ensure that you
are differentiating your product or service.
Describe how the division addresses customer needs and achieves competitive
advantage.
Create a vision and a business model for this new division that clearly demonstrates
your decision on what you want your business to become in the future.
Explain how the vision, mission, and value of the new division align with the
company's mission and vision.
Summarize how the vision, mission, and values guide the division's strategic
direction.
Define your guiding principles and values for your division in the context of culture,
social responsibility, and ethics.